The $400 Martini Will Leave Your Wallet Shaken and Stirred
Souzan Michael — July 21, 2011 — Luxury
Would you ever indulge in a $400 martini? The Dirty Martini Lounge and Small Plates restaurants, located near the Palm Beach Gardens, Florida, thinks you should.
The reason the popular cocktail is so expensive is how it is served to customers. The $400 martini comes in a Swarovski crystal martini glass and three olives are placed upon a custom-made diamond olive pick, weighing in at one-tenth of a carat designed by Provident Jewellery.
Of course, customers who purchase the $400 martini are allowed to take home both the glass and pick -- who would choose to leave behind diamonds and crystals?
Although a $400 martini seems like a bit of a stretch, if you have the money and want the memorabilia and bragging rights that come along with ordering the drink, the extravagant cocktail is the perfect happy hour order for you.
The reason the popular cocktail is so expensive is how it is served to customers. The $400 martini comes in a Swarovski crystal martini glass and three olives are placed upon a custom-made diamond olive pick, weighing in at one-tenth of a carat designed by Provident Jewellery.
Of course, customers who purchase the $400 martini are allowed to take home both the glass and pick -- who would choose to leave behind diamonds and crystals?
Although a $400 martini seems like a bit of a stretch, if you have the money and want the memorabilia and bragging rights that come along with ordering the drink, the extravagant cocktail is the perfect happy hour order for you.
Trend Themes
1. Luxury Cocktails - Creating high-priced cocktails with extravagant presentations can attract wealthy customers looking for unique experiences and status symbols.
2. Custom-made Accessories - Designing custom-made accessories like diamond olive picks can enhance the luxury appeal of cocktails and provide additional value to customers.
3. Memorabilia Experience - Offering customers the opportunity to take home glassware and accessories as a memento can enhance the overall cocktail experience and create a lasting impression.
Industry Implications
1. Hospitality - Luxury hotels, upscale bars, and high-end restaurants can incorporate expensive cocktails to attract affluent clientele and elevate their brand image.
2. Jewelry - Jewelry retailers and manufacturers can collaborate with cocktail establishments to create custom-made accessories, like diamond olive picks, to cater to luxury-seeking customers.
3. Event Planning - Specialized event planners can offer exclusive cocktail experiences, complete with personalized memorabilia, to cater to high-end corporate and private events.
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