Lunchables recently launched a new campaign that will have fans preparing their adventure packs and binoculars. The new virtual treasure hunt has players find lost treasures with the chance to win the ultimate $10,000 prize.
To begin the virtual hunt for treasure, fans can scan the QR code found on the Lunchables Adventure for Lost Treasure box or visit the brand's website and select one of four virtual worlds to begin exploring. The game includes seeking out various animals and unlocking the Lunchables treasure chest for the chance to win thousands of prizes such as bikes, inline skates, science kits, and more.
To learn more about the Lunchables Adventure for Lost Treasure, fans can visit the website or follow the brand on social media.
Virtual Treasure Hunts
Lunchables is Sending Fans on a Quest to Find Lost Treasure & Win $10,000
Trend Themes
1. Virtual Adventure Campaigns - Opportunity for companies to engage their customers in virtual treasure hunts and other exciting quests through creative marketing campaigns.
2. QR Code Scavenger Hunts - Opportunity for companies to create scavenger hunt-style campaigns using QR codes to drive traffic to their website or physical locations.
3. Augmented Reality Games - Opportunity for companies to create engaging branded games and immersive experiences through the use of augmented reality technology.
Industry Implications
1. Food and Beverage - Opportunity for food and beverage brands to increase engagement and loyalty with customers through immersive and interactive marketing campaigns.
2. Toy and Game - Opportunity for toy and game companies to create interactive play experiences through virtual scavenger hunts and other augmented reality games.
3. Entertainment - Opportunity for entertainment companies to engage fans through interactive virtual treasure hunts and other immersive experiences that deepen their connection with their favorite content.