Teagosa launched a Kickstarter campaign to promote the latest revolution in coffee and tea consumption. The Canadian company has created blends combining both coffee and tea together, formulated to enhance cognitive abilities, antioxidant intake and wider flavor profiles. The science behind the combination is that tea contains two powerful cognitive enhancers: EGCG and L-theanine. When coffee is added into the mix, the human brain experiences three things: an improved memory, attention span and learning capabilities.
The founders have entered unchartered territory. As Teagosa co-founder Bernadette Beck says: "We continue to challenge the societal norms of coffee and tea consumption – both can and should be consumed together."
Teagosa produces: the original ‘Coffee & Sencha Tea’ blend, the unreleased ‘Coffee & Jasmine Tea’ blend, the unreleased ‘Coffee & English Breakfast Tea’ blend, as well as the unreleased Cold Brew extension to the brand. The ingredients are 100% natural, certified fair trade, USDA and Canada Organic. The public have access to the Coffee & Sencha Tea blend in 37 retail grocery location across Western Canada, from Vancouver Island to Saskatchewan.
Teagosa is available for pre-order starting at $29.
Coffee-Tea Blends
'Teagosa' Makes Coffee Blended with Tea Contatining Cognitive Enhancers
Trend Themes
1. Coffee-tea Blends - Teagosa's cognitive-enhancing coffee-tea blends are disrupting traditional coffee and tea consumption patterns.
2. Functional Beverages - Teagosa's coffee-tea blends are an example of the growing market for functional beverages.
3. Natural Ingredients - The use of 100% natural, organic, and fair trade ingredients in Teagosa's blends highlights the trend of demand for natural products in the food and beverage industry.
Industry Implications
1. Coffee and Tea - Teagosa is disrupting traditional coffee and tea consumption patterns by combining the two and offering cognitive-enhancing benefits.
2. Natural and Organic Food - Teagosa's use of 100% natural, organic, and fair trade ingredients is in line with the growing demand for natural products in the food industry.
3. Functional Beverages - Teagosa's blends are an example of the growing market for functional beverages that offer health and wellness benefits beyond basic hydration.