Both rosé and margarita are popular summer sippers, and now you don't have to choose between the two thanks to Jose Cuervo's new Rosé Margarita. Combining the best of wine and cocktails, the drink is the perfect way to enjoy that summery feeling well into September.
Jose Cuervo's Rosé Margarita is a pretty pink drink that is made from a combination of Jose Cuervo tequila, Grand Marnier, and American rosé wine. According to the brand, the drink boasts notes of "sweet red fruit, white flowers, and melon finished with a refreshing tang of lime." The drink also boasts an alcohol content of 12.7%, which is on par with rosé.
Available in both 750 mL and 1.75L bottles, the new Rosé Margarita is the perfect option for those late summer get togethers.
Rosé Margarita Mixers
Jose Cuervo's New Rosé Margarita Brings Together Two Summer Favorites
Trend Themes
1. Rosé Margarita Trend - The combination of rosé and margarita creates a trendy, refreshing drink for the summer season.
2. Wine-cocktail Fusion Trend - Blending wine and cocktails, like the Rosé Margarita, offers a unique and sophisticated drinking experience.
3. Late Summer Mixer Trend - Late summer get togethers can be enhanced with the addition of the Rosé Margarita, providing a delightful twist to the typical drink offerings.
Industry Implications
1. Alcoholic Beverages Industry - The introduction of rosé margarita mixers presents an opportunity for the alcoholic beverages industry to tap into the growing demand for innovative, flavor-packed cocktails.
2. Wine Industry - The rosé margarita trend opens up avenues for the wine industry to collaborate with cocktail mixers and explore new flavor profiles to attract younger consumers.
3. Event Planning and Hospitality Industry - Event planners and hospitality businesses can leverage the popularity of rosé margarita mixers to incorporate unique and enticing drink options in their services, catering to the preferences of their customers.