Puffed Nut Butter Snacks

PopChips' New Puffed Snacks are Made with Real Peanut Butter

To add diversity to the many spicy, savory and salty puffed snacks that it offers, PopChips has now introduced three all-new nut butter-inspired snacks.

The gluten-free, non-GMO Nutter Puffs are made with real peanut butter, peanut flour and yellow corn to form three flavors: Peanut Butter & Honey, Peanut Butter & Chocolate and original Peanut Butter.

These puffed snacks are packed with five grams of protein per serving and 130 calories. The snacks will also be alluring to those who are looking for satisfying new treats that are free from artificial ingredients. While there are many light puffed snacks on the market that are made with cheese, these ones offer an alternative that is not only vegan, but also low-calorie, fortified with protein and sweet in taste.
Trend Themes
1. Nut-butter-inspired Snacks - The introduction of nut-butter-inspired snacks presents an opportunity for companies to tap into the growing demand for healthier and alternative snack options.
2. Protein-rich Puffed Snacks - The popularity of protein-rich snacks creates an opportunity for companies to develop puffed snacks that provide a satisfying and nutritious snack option.
3. Vegan and Low-calorie Snacks - The rise in vegan and low-calorie diets opens doors for companies to innovate and create puffed snacks that cater to these specific dietary preferences.
Industry Implications
1. Snack Food Industry - The snack food industry can explore the production of nut-butter-inspired puffed snacks to meet the increasing consumer demand for healthier and unique snack options.
2. Plant-based Food Industry - The plant-based food industry can develop protein-rich puffed snacks made with alternative protein sources to cater to the growing market of consumers seeking plant-based options.
3. Health and Wellness Industry - The health and wellness industry can capitalize on the vegan and low-calorie snack trend by offering puffed snacks that align with consumers' dietary preferences and health goals.

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