Green and black teas have plenty of benefits on their own and Celestial Seasonings is giving people even more reasons to drink tea with its new Probiotic Teas. The probiotic teas are enhanced with active ingredients, including beneficial bacteria strains, to offer an additional layer of wellness support.
While the Authentic Green Probiotic Tea is made from a blend of green and white tea, plus Vitamin C for an added source of antioxidants, the Probiotic Black Tea shares the full-bodied flavor and smoothness of a classic English Breakfast tea. The probiotic-rich teas are as easy to prepare as ever, as the tea bags only need to be steeped for a few minutes before the tea can be enjoyed on its own or enhanced with desired add-ins.
Caffeinated Probiotic Teas
Celestial Seasonings' Teas are Boosted with Active Ingredients
Trend Themes
1. Probiotic-enhanced Foods - Food and beverage companies can look into fortifying their products with probiotics as a way to tap into consumers' growing interest in gut health.
2. Functional Ingredient Infused Products - Companies can explore incorporating active ingredients, such as probiotics and vitamins, into their products to add additional wellness benefits for consumers.
3. Innovative Tea Blends - Tea companies can create unique flavor combinations and incorporate health-enhancing ingredients, such as probiotics, to meet the demands of health-conscious consumers.
Industry Implications
1. Food and Beverage - Companies in the food and beverage industry can innovate by incorporating functional ingredients, such as probiotics, into their products as they become more popular with consumers.
2. Wellness - Wellness companies can tap into consumers' growing interest in gut health by offering probiotic-enhanced products in various categories, such as supplements and snacks.
3. Tea - Tea companies can differentiate themselves and cater to health-conscious consumers by creating innovative blends with functional ingredients, such as probiotics.