It seems that Burger King is taking a page from KFC with the debut of Popcorn Chicken at participating locations in Canada. While the new dish may look a lot like KFC's iconic chicken bites, the taste is all Burger King.
According to Burger King Canada, the new Popcorn Chicken dish is described as "small bites of big flavor" that are "tender and juicy on the inside and crispy on the outside." To create the bite-sized snacks, the chain starts with chicken tenders, which are then coated in a homestyle seasoned breading. Thanks to their popcorn-like shape, the nuggets are also perfect for dipping in just about any of Burger King's sauces.
Poppable Chicken Bites
Burger King Canada is Now Serving Up Its Own Version of Popcorn Chicken
Trend Themes
1. Popcorn Chicken Craze - There is a growing trend of fast food chains offering their own versions of popcorn chicken.
2. Burger King's Flavor Innovation - Burger King's introduction of their own popcorn chicken showcases their commitment to offering unique and flavorful menu items.
3. Convenient Bite-sized Snacks - The rise of bite-sized snacks like popcorn chicken reflects consumers' desire for easy and convenient food options.
Industry Implications
1. Fast Food Restaurants - Fast food restaurants have the opportunity to capitalize on the popcorn chicken trend by adding their own twist to the classic dish.
2. Poultry Processing - The demand for chicken tenders and popcorn chicken presents an opportunity for poultry processing companies to meet the needs of fast food chains and consumers.
3. Sauces and Condiments - The popularity of bite-sized snacks like popcorn chicken opens up new opportunities for sauce and condiment manufacturers to partner with fast food chains and create unique dipping sauces.