Bruce Juice is an Australian brand producing raw, cold-pressed juices and plant milks. In order to create a contemporary look that would help the brand stand out, Bruce Juice tapped the creative team at Marx Design, who created a range of designs that are as full of personality as the drinks as full of nutrients.
Some of the raw juices produced by Bruce Juice include 'Green Bruce,' with spinach, apple and mango, as well as 'Orange Bruce,' with carrot, orange, ginger and turmeric. Additional flavors include 'Redder Bruce,' with beetroot, apple and ginger, while they also make 'Nutty Bruce,' a 98% fat free almond milk.
The range of Bruice Juice raw juices and plant milks are sure to resonate with consumers thanks to their dynamic, informative packaging.
Vibrant Plant Milk Packaging
Bruce Juice is a Line of Cold-Pressed Juices and Plant Milks
Trend Themes
1. Dynamic Plant Milk Packaging - Innovative packaging designs for plant milk and juice products to attract health-conscious consumers.
2. Cold-pressed Juice and Milk Products - Increase in demand for cold-pressed and raw juice and plant milk products in the beverage industry.
3. Informative Beverage Packaging - Increased focus on labeling and packaging information to inform consumers of health benefits and ingredients of plant milk and juice products.
Industry Implications
1. Plant-based Milk Industry - The plant milk industry can innovate with updated labeling, packaging and new flavors to compete with traditional dairy milk.
2. Cold-pressed Juice Industry - The cold-pressed juice industry can innovate by offering new plant-based milk products with unique flavors and packaging designs.
3. Design Industry - The design industry can innovate with new eco-friendly packaging materials and creative designs for plant-based juice and milk products.