While many businesses have had to temporarily close the physical spaces where they usually allow people to gather, bars and restaurants are adapting quickly, since pubs like The Hatfield House know that people are already missing a properly poured pint of Guinness. While many bars are offering packs that can be purchased to recreate the bar experience at home, The Hatfield House is doing things differently by freshly pouring beer and delivering it to customers' doors.
The pub in Belfast, Northern Ireland, created a portable tap system in the back of a van and is serving the popular stout in a safe and sanitized way that supports social distancing. As novel as the service is, The Hatfield House refuses walkup orders to maintain the proper health and safety protocols.
Freshly Poured Pint Deliveries
The Hatfield House Delivers Pints of Guinness Directly to Doorsteps
Trend Themes
1. Delivered Pints - The trend of delivering freshly poured pints directly to customers' doorsteps is disrupting the traditional bar experience.
2. Portable Tap System - The trend of using portable tap systems in vans is creating new opportunities for on-the-go beer service.
3. Sanitized Delivery - The trend of ensuring safe and sanitized beer delivery supports social distancing measures.
Industry Implications
1. Hospitality - The hospitality industry can explore the opportunity of delivering freshly poured pints to customers' homes, providing a unique and convenient experience.
2. Food and Beverage - The food and beverage industry can innovate by incorporating portable tap systems to deliver beverages on-the-go in a safe and sanitized manner.
3. E-commerce - The e-commerce industry can tap into the trend of delivering freshly poured pints to customers, offering unique products and experiences online.