Those who need the support of a functional beverage fast will appreciate the convenience that FreshCap Mushrooms' new trio of instant beverage mixes offer. The instant functional mushroom beverages are available in varieties like Mushroom Coffee, Focus Lion's Mane Elixir and Unwind Reishi Elixir, each of which is fueled by adaptogenic ingredients for mind-body wellness.
Mushroom Coffee has the potential to replace regular cups of coffee with a better-for-you alternative fueled by Lion's Mane and Chaga mushrooms. Focus is a caffeine-free blend that also features Lion's Mane mushroom, along with Neumentix spearmint, while Unwind soothes with botanicals, Reishi mushroom, L-theanine and magnesium. As delicious as they are easy to use, the instant beverage mixes only need to be combined in a mug with hot water.
Instant Functional Beverages
FreshCap Mushrooms' Mixes Support Focus, Relaxation and Energy
Trend Themes
1. Adaptogenic Beverages - There is an opportunity for businesses to explore adaptogenic ingredients to create beverages that support mind-body wellness.
2. Instant Functional Drinks - Innovations that provide instant functional drinks offering convenience to consumers are likely to be well-received in the market.
3. Mushroom-infused Beverages - Incorporating mushrooms in beverages is a disruptive innovation opportunity to offer a healthier alternative to the traditional drinks.
Industry Implications
1. Beverage Industry - The beverage industry can explore adaptogenic ingredients to create better-for-you beverages, especially those featuring mushrooms.
2. Health and Wellness Industry - The health and wellness industry can incorporate more adaptogenic drinks that support mind-body wellness and offer instant functional benefits.
3. Cafes and Restaurants - Cafes and restaurants can offer mushroom-infused beverages as a healthier alternative for guests and customers to provide a unique and innovative experience.