Frutitas Agua Fresca beverages are a refreshingly fruity, ready-to-drink product that draws inspiration from the traditional namesake drink to provide consumers with an easy way to enjoy it. The drinks boast a water base that infused with real fruit to achieve an authentic aguas frescas flavor profile, which is enhanced with a touch of agave nectar for the perfect level of sweetness. The drinks come in three flavor options to choose from including Strawberry Citrus, Mango Pineapple and Coconut Lime.
Frutitas Agua Fresca beverages are free from artificial flavors and sweeteners, and contain 60 to 70-calories each to give them a permissible profile. The drinks respond to the demand for healthful ready-to-drink (RTD) refreshments that prioritize an authentic profile inspired by traditional recipes.
Ready-to-Drink Aguas Frescas
Frutitas Agua Fresca Comes in Three Flavor Options
Trend Themes
1. Health-conscious Beverages - The rise in popularity of low-calorie, naturally sweetened drinks reflects a growing consumer demand for healthier hydration options.
2. Ethnic-inspired Drinks - Aguas frescas beverages celebrate cultural heritage while appealing to a diverse global market by offering authentic flavor profiles steeped in tradition.
3. Ready-to-drink Innovations - The convenience of ready-to-drink products meets consumer preferences for time-saving, grab-and-go solutions without compromising on taste and quality.
Industry Implications
1. Beverage Industry - The beverage industry sees a growing segment catering to healthy, ethnically inspired, ready-to-drink options that appeal to health-conscious consumers.
2. Health and Wellness - The health and wellness industry benefits from the increasing demand for natural, low-calorie drinks that align with healthier lifestyles.
3. Food and Beverage Packaging - Advancements in food and beverage packaging support the popularity of convenient, ready-to-drink products while ensuring freshness and sustainability.