Smooth Cottage Cheese Cups

DairyPure Smooth Cottage Cheese Snacks Offer a New Texture Experience

Some people shy away from purchasing cottage cheese due to its chunky texture but Dean Foods Co.'s DairyPure Smooth brand is introducing all-new cottage cheese snack cups that offer a different texture experience. The cottage cheese products were created to appeal to consumers who might have been wary of purchasing the dairy product in the past, and now the product offers an eating experience that's comparable to the smoothness of yogurt.

The cottage cheese cups feature double-blended 4% milkfat cottage cheese in sweet and fruity flavors. While some feature berry puree on the bottom, others offer more indulgent flavors like S'mores with mix-ins that add texture with graham pieces, fudge chips and marshmallow creme—rather than the cottage cheese itself.
Trend Themes
1. Smooth Cottage Cheese Snacks - Opportunity for dairy companies to innovate by creating smoother and more appealing cottage cheese products.
2. Texture Innovation in Dairy Products - Potential for dairy industry to develop new textures for products, such as smooth cottage cheese cups.
3. Enhancing Eating Experience - Consumers prefer dairy products that offer a unique and enjoyable eating experience, like the smoothness of yogurt in cottage cheese cups.
Industry Implications
1. Dairy Products - The dairy industry can capitalize on the trend of smooth cottage cheese snacks by expanding their product offerings and appealing to new consumer preferences.
2. Snack Food - Opportunity for the snack food industry to incorporate smoother cottage cheese into their products, offering a healthier alternative to traditional snacks.
3. Food Manufacturing - Food manufacturers can explore disruptive innovation by investing in technologies and processes that create smoother textures in dairy products like cottage cheese.

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