Oreo's Mini Delivery is a new cookie delivery service that's being launched by the cookie company, designed to help you send tiny packages of Mini Oreos to a friend, coworker or family member.
Through the Oreo Mini Delivery website, each day the first 500 people who put in their order will get the chance to send a micro-sized treat. Along with the parcel, users have the chance to put in a special message to the recipient. The campaign runs for a short period of time, only until the 22nd of August, with parcels available starting at noon each day. In addition to sending out small boxes to individuals, Oreo is also shipping Minis to small US towns like Love Valley and Old West.
Miniature Cookie Deliveries
Oreo's Cookie Delivery Service Lets People Send Parcels of Mini Oreos
Trend Themes
1. Micro-delivery Services - Opportunity for companies to offer small, niche delivery services that can cater to specific markets.
2. Personalized Packaging - Potential to develop unique, on-brand packaging options for personalized gifts and deliveries.
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Industry Implications
1. Food Delivery - Opportunity to incorporate limited-time, novelty delivery options like the Oreo Mini Delivery into existing food delivery services.
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3. E-commerce - Opportunity to create limited time, exclusive campaigns like the Oreo Mini Delivery to drive traffic and sales to e-commerce platforms.