The Cookie Butter Oreos are the latest release from Nabisco for fall 2017 that are sure to entice those who are looking for an unexpected cookie taste experience. Made using graham-flavored cookies, the treats are filled with cookie butter-flavored creme that makes them a flavorful snack for fans of the brand to try out.
Oreos are consistently remixed with different flavors in order to keep interest high in the product for those who grew up eating them. The Cookie Butter Oreos are an example of this with a flavor that is somewhat unexpected and almost meta; being that cookie butter is made using crushed biscuits, the filling in the cookies put the taste experience over the top. The limited-edition cookies are set to be available now along with Pumpkin Spice Oreos.
Cookie-Based Creme Cookies
The Cookie Butter Oreos are Made with Cookies and More Cookies
Trend Themes
1. Flavorful Remixes - Creating unexpected flavor combinations with traditional products keeps consumer interest high.
2. Meta Flavors - Incorporating flavors derived from the main ingredient of a product creates a unique and memorable taste experience.
3. Limited-edition Releases - Launching limited-edition versions of popular products creates anticipation and urgency among consumers.
Industry Implications
1. Food and Beverage - The food and beverage industry can explore innovative flavor combinations to create unique and appealing products.
2. Snack Foods - Snack food companies can experiment with remixing traditional snack flavors to attract and engage consumers.
3. Seasonal Marketing - Companies can leverage limited-edition releases to drive sales and create buzz around their products.