There are many cold brew coffee products on the market, as well as several teas that are now being made with techniques from the cold brewing process, but Stumptown Coffee Roasters and Slingshot Coffee Company recently teamed up for the creation of a hybrid coffee cold brew tea.
The new beverage, called 'Long Distance Relationship' is made up of equal parts cascara tea from Slingshot and Stumptown's Huye Mountain cold brewed coffee, which makes for a combination that's cool and refreshing, yet also tangy with notes of lemon and cherries.
To introduce the limited-edition Long Distance Relationship blend to the public, Stumptown and Slingshot are hosting a special product launch party event together in honor of National Cold Brew Day.
Cold Brew Tea Hybrids
Stumptown and Slingshot Collaborated on a Cold Brew Coffee and Tea Hybrid
Trend Themes
1. Cold Brew Hybrids - Opportunity for creating unique beverage blends by combining cold brew techniques from different industries.
2. Collaborative Product Launches - Businesses can benefit from partnering with complementary brands to create limited-edition products and generate buzz.
3. Cold Brew Day Celebrations - Opportunity for businesses to capitalize on popular food and beverage holidays by creating special events and promotions.
Industry Implications
1. Beverage - Innovation in combining cold brewing techniques from the coffee and tea industries to create unique and refreshing drink options.
2. Hospitality - Hotels, cafes, and restaurants can capitalize on the trend by offering cold brew tea and coffee hybrids on their menus.
3. Event Planning - Event planners can create themed celebrations around popular food and beverage holidays like National Cold Brew Day.