Candy Corn from Sweet's offers an alternative to traditional candy corn confections, most of which are artificially colored and flavored.
Unlike most candy corn pieces that feature the classic three-stripe design, these ones forgo tradition to introduce solid pieces in three different dye-free colors. These white, yellow and orange pieces are created with flavorful natural fruit and vegetable extracts from pumpkin, carrot and apple. The non-GMO, gluten-free seasonal candy corn treats are made with other natural ingredients like cane sugar, tapioca syrup and coconut oil, offering a healthy take on a classic Halloween candy.
During the Halloween season and beyond, many consumers are looking to indulge their sweet tooth with free-from treats, especially ones that eliminate artificial ingredients in favor of more healthful, natural options.
Natural Candy Corn Treats
Sweet's Candy Corn is Naturally Flavored and Free from Artificial Dyes
Trend Themes
1. Dye-free Candy - The trend of dye-free candy presents an opportunity for candy companies to create natural alternatives to traditional candy confections.
2. Naturally Flavored Treats - The trend of naturally flavored treats allows businesses to capitalize on consumer demand for healthier options while still indulging in sweets.
3. Free-from Snacks - The growing trend of free-from snacks presents a disruptive innovation opportunity for companies to create candy alternatives that eliminate artificial ingredients.
Industry Implications
1. Candy Manufacturing - The candy manufacturing industry can adopt the trend of dye-free candy and create natural confections that attract health-conscious consumers.
2. Healthy Snacks - The healthy snacks industry can tap into the trend of naturally flavored treats to offer guilt-free indulgence options for consumers seeking healthier alternatives.
3. Confectionery Retail - The confectionery retail industry can seize the opportunity of the free-from snacks trend by stocking and promoting natural candy options to cater to the growing demand for healthier sweets.