Fitness supplement brand Bare Performance Nutrition (BPN) has announced the launch of a new seasonal protein powder, the limited-edition 'Pumpkin Spice Whey Protein.' The new offering aims to deliver the cozy, nostalgic fall-weather flavors associated with pumpkin spice, but without the excess sugar.
The new Pumpkin Spice Whey Protein contains 25 grams of protein serving and can be mixed with water, milk, or any m, milk alternative.
"There is such a craze around Pumpkin Spice-everything that we not only knew we needed to, but had to, create our own version that tastes amazing but is a much healthier option. Our Pumpkin Spice Whey Protein is insanely delicious and still gives you all those nostalgic fall feelings. Your search for the perfect fall-flavored protein is over," said Nick Bare, founder and CEO of BPN.
Pumpkin Spice Protein Powders
BPN Launches Its Limited-Edition 'Pumpkin Spice Whey Protein'
Trend Themes
1. Seasonal Protein Powder - The rise of seasonal protein powders presents an opportunity for fitness supplement brands to offer limited-edition flavors to keep up with changing consumer preferences.
2. Healthy Alternative Flavors - Consumer demand for healthier versions of nostalgic flavors such as pumpkin spice creates an opportunity for brands to innovate by offering tasty yet healthy alternatives.
3. Alternative Milk Protein Powders - As more consumers switch to alternative milk, brands have an opportunity to offer protein powders that can be easily mixed with a variety of milk alternatives such as almond, soy, or oat milk.
Industry Implications
1. Health and Fitness Supplements - The health and fitness supplement industry can capitalize on the trend of seasonal protein powders and offer customers limited-edition, healthy flavors.
2. Food and Beverage - The food and beverage industry has an opportunity to innovate by offering healthier, alternative versions of popular seasonal flavors such as pumpkin spice.
3. Alternative Milk - As more consumers switch to alternative milk, the alternative milk industry has an opportunity to partner with fitness supplement brands and offer customers new and convenient ways to enjoy protein powders.