Angry Orchard has revealed its latest Blueberry Rosé Hard Cider for the summer season. Joe Gaynor, Cider Maker for Angry Orchard, said: "An evolution of our Rosé that we first tested at the Orchard before taking it nationally years ago, Blueberry Rosé is another great example of a cider that started as a small innovation here at the Cider House then grew into something all Angry Orchard fans can pick up this summer."
The Blueberry Rosé Hard Cider features a curated mixture of ten bittersweet and culinary apples balanced with actual blueberry juice and apple-forward cider for a subtle blueberry note and a ruby red color appearance. The cider comes with 6 percent alcohol by volume and is ideal for consumers looking for a delicious cider featuring the blueberry rosé taste for the summer. The Blueberry Rosé Hard Cider is available individually or in variety packs.
Blueberry Rosé Hard Ciders
Angry Orchard Unveils New Blueberry Rosé Hard Cider for the Summer
Trend Themes
1. Fruit-infused Hard Ciders - There is an opportunity for beverage companies to experiment with different fruit combinations in hard ciders to attract consumers who are looking for new and exciting flavor profiles this summer.
2. Culinary Apple Varieties - Cider makers can explore the use of different culinary apple varieties to create a well-balanced taste and aroma in their ciders, providing consumers with unique and customizable cider experiences.
3. Small-scale Innovation - This example of a small innovation starting in-house and eventually becoming a nationally-known product proves the potential for businesses to develop and test products in-house before scaling up to reach a larger market.
Industry Implications
1. Alcoholic Beverage Industry - Opportunities exist for beverage companies to explore the use of different fruit and apple varieties to create unique and customized ciders to appeal to their target market this summer.
2. Food and Beverage Retail Industry - Retailers can capitalize on the rising demand for fruit-infused hard ciders by showcasing a variety of offerings and featuring new and innovative flavors to attract curious consumers.
3. Agricultural Industry - Cider makers can collaborate with apple farmers and explore the use of different culinary apple varieties to create new and unique cider experiences, creating a potential demand for specific apple varieties and supporting small-scale agriculture.