Taste of Immokalee recently launched a new line of salsas and sauces, including a Pineapple Mango Salsa and a Mandarin Tangerine BBQ Sauce with a focus on farm-fresh ingredients like locally sourced tomatoes from North America's largest field tomato grower.
The barbecue sauce features hickory smoke, which Taste of Immokalee describes as representing "the pleasing aroma of our town’s cuisine," along with fresh, sweet citrus fruits that stand for hope and positive change.
Taste of Immokalee is a student-created social enterprise that makes the most of Immokalee, Florida's rich agriculture and is supported by professional mentors, chefs and other industry experts. Profits from the benefit corporation feed back into educating students and supporting community relief programs.
Citrusy BBQ Sauces
Taste of Immokalee's Barbecue Sauce Pairs Hickory Smoke, Mandarin & Tangerine
Trend Themes
1. Farm-fresh Ingredients - There is an opportunity for businesses in the food industry to take advantage of the trend towards locally sourced and farm-fresh ingredients.
2. Citrus-inspired Flavors - The popularity of citrus-infused flavors, as seen in the Mandarin Tangerine BBQ Sauce, presents an opportunity for businesses in the food industry to create new and innovative products.
3. Social Enterprise - The success of Taste of Immokalee's student-created social enterprise model shows there is an opportunity for businesses to focus on social impact while still being profitable.
Industry Implications
1. Food - The food industry has an opportunity to incorporate locally sourced and farm-fresh ingredients to appeal to consumers.
2. Condiments and Sauces - There is an opportunity for innovation in the condiments and sauces industry by creating unique, citrus-inspired flavors.
3. Education - The success of Taste of Immokalee in educating students through their social enterprise model highlights an opportunity for the education industry to incorporate real-world experience into their curriculum.