High fashion is often about creating a fantasy and this list of supermarket editorials does just that. These magazine exclusives and ad campaigns aim to transform mundane tasks like shopping for food into a more intriguing and glamorous ritual.
In addition to being used as a backdrop to countless editorials, supermarkets have also served as a runway inspirations for designers like Jeremy Scott, Karl Lagerfeld and countless others. While Scott is known for his vibrant snack packaging apparel, Lagerfeld's recent Fall 2014 show for Chanel had models walking through a make-shift supermarket stage.
Whether looking at the graphic nature of its food-packed shelves or injecting excitement into an otherwise uneventful activity, these supermarket editorials all have one thing in common and that is their captivating imagery.
17 Supermarket Editorial Examples
15
Sultry Shopping Lookbooks
The Stefan Giftthaler Photography Series is Heavily Retro
14
Vibrant Supermarket Editorials
The Harper's Bazaar June Issue Mixes Funky Fashion and Food
13
Silly Supermarket Captures
17-Year-Old Charlotte Abramow's Photography Shows Her Love of Life
12
Grocery Store Pictorials
Terry Richardson 'Sisley' 2010/2011 Fall/Winter Collection Breaks Rules
11
Racy Superstore Editorials
Model Angie Shows Off Her Goodies in 'One Day with Me'
10
Ethereal Ethnic Fashions
The Jose Ferreira Chinatown Shoot Fuses Couture and Culture
9
Rebellious Road Trip Photography
Daisy Ward Sneaks Candy at a Convenience Store During a Pit Stop
8
Harlot Homage Shoots
The Nicole Trunfio LoveCat #2 Editorial is 'Pretty Woman'-Inspired
7
Glam Grocery Editorials
The Constance Jablonski Vogue Mexico Shoot is Refreshingly Elegant
6
Fashionable Supermarket Captures
Elsa Brightling Takes Style to the Grocery Store
5
Ken Doll Editorials
The Snap! Magazine Summer 2012 Issue Captures the Life of the Mattel Toy
4
City-Inhabiting Gorilla Editorials
Model Justina G Goes Into the Wild in Stylist Magazine Shoot
3
Eccentric Supermarket Editorials
Vogue Japan's My Market Day Story is Styled by Anna Dello Russo
2
Vivid Supermarket Editorials
The Alone Time Fashion Story by Joseph Devitt Tremblay is Edgy
1
Neon Grocery Fashion
Coco Rocha Stands out Among Mortals in Liz Claiborne Ads
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Fabulous Fashion Ad Campaigns
The Balmain Spring 2024 Ad Campaign Features Gisele Bündchen
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Technology-Driven Retail Spaces
ARK Visual Unveils Future Stores as an Immersive Retail Identity
Luxury Fashion-Branded Hospitality Projects
Coach Debuts Restaurant & Coffee Shop in Indonesia
Beautiful Automotive Design Books
Auto Photo Manual drives the car design coffee table book trend
Immersive 3D Fashion Exhibits
Portal:M x Virtual Fashion Exhibition Host a Phygital Experience
Cinematic Holiday Retail Pop-Ups
Bloomingdale's Announced a 'Wicked Good Holiday' Campaign
Recycling Plant Fashion Shoots
Stella Mccartney's Spring 2024 Ad Campaign Spotlight Cara Delevingn
Grocer-Inspired Beauty Retail Pop-Ups
The Benefit Benemart Holiday Concept Shop is at Selfridges
Parisian Airport Pop-Ups
Moët Hennessy's Paris Concept Event Featured Travel Exclusives
Restyled Cinematic Makeup Campaigns
Dolce & Gabbana's 'Il Pranzo' Campaign is Dramatic and Bold
Crave-Worthy Nutritious Food Brands
CVS Pharmacy Announced the Launch of Well Market
Naturalistic Taco Stand Campaigns
Coca-Cola Launched a Street Photography Campaign in Norway
Literature-Inspired Packaging Designs
Bennet's Good to Read Packs are Informative
Luxe Fashion Flagship Stores
Hedi Slimane Design the Celine Miami Flagship Store
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Sporty Fashion Spring Campaigns
adidas Originals Introduces the 1000 Back Campaign
Sculptural Luxury Fashion Stores
Burberry's New Store in Milan is Situated at Via Sant' Andrea 2
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Stunning Eyewear Store Interiors
El Departamento Orchestrates an All-Green Eyewear Store Aesthetic
Employee Fragrance Campaigns
Lidl's Fragrance Campaign Features Local Talent with Celebrity Names
Retail Store Revamps
H&M Updates Shopping Experience with Luxe, Tech-Savvy Store in London
Kitchen-Inspired Store Interiors
Crosby Studios Designs This Unconventional Jewelry Store Interior
Convenient Store-Themed Pop-Ups
Lee Kum Kee Showcased its Ingredients with Retro Flare
Charming Christmas Advertisements
Sainsbury’s Christmas Ad 2024 Evokes Childhood Nostalgia
Phygital Beauty Store Experiences
Sephora's Store of the Future Locations are Immersive
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Vibrant Snack Packaging Designs
Cooper Street Snacks Has Unveiled a New Packaging Design
Ultra-Sophisticated Fashion Collections
The Cartolina Summer Collection is Ideal for Any Occassion
Exaggerated Holiday Displays
Nordstrom NYC's 'Wonder All the Way' Campaign is Larger-Than-Life
Movement-Inspired Fashion Campaigns
The Bottega Veneta's Going Places Features Going Places
Small-Format Grocery Stores
Amazon’s Whole Foods to Open New Small-Format Stores in Cities
French Riviera-Inspired Designer Activations
Chanel Presents an Elegant Airport Pop-Up in Istanbul
Gilded Retail Exhibitions
Schiaparelli Debuts 'Through the Keyhole' Pop-Up in Shanghai
Car design luxury books
Aston Martin and McLaren use Benedict Redgrove to showcase designs
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Offbeat Fashion Campaigns
ASOS 'Inspired By' Delivers Non-Traditional Inspiration to Style-Seekers
Cinematic Fashion Campaigns
Norse Projects Partners with Mikkel Karstad for Its New Campaign
Fashion Brand Christmas Ads
Chanel's 'Winter Tale' is a Magical Holiday Ad from the Luxury Icon
Interior Design Concept Guides
IKEA Unveils its Inaugural Style Guide on Home Design
Grocery-Themed Holiday Cosmetics
Benefit Cosmetics Presents the Playful Benemart Collection
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
Marketer-Targeted Cereal Ads
Surreal's Out-of-Home Campaign Speaks to Marketers, Not Consumers
QSR Sandwich Shop Streetwear
Subway Introduces a Limited-Edition Line of Streetwear
Playful Retail Pop-Up Installations
Selfridges Unveils the Joke Shop with a Slapstick Generator
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Private Label eCommerce Groceries
The Amazon Saver Range Offers Competitive Price Points
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Fridge-Decorating Trend Guides
The Takeout Published a Professional Chef's Guide on Fridgescaping
Food-Themed Holiday Campaigns
Kroger’s 2024 Holiday Campaign Celebrates Food and Connection
Star-Studded Luxe Fashion Campaigns
Alexander McQueen Presents its Dramatic FW23 Campaign
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
Shoppable CPG Ads
Instacart-Powered Shoppable Video Ads are Coming to YouTube
Fashion-Designer Chocolate Shops
Louis Vuitton Opens the Le Chocolat Maxime Frédéric in Shanghai
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Pioneering Plant-Based Supermarkets
REWE's Venture is Considered a Bold Innovation in the Industry
Celebrity-Fronted Fashion Campaigns
The New Calvin Klein Campaign Features Many Celebrities
Fashion Retailer Photography Kiosks
The Photo by Fujifilm Concession is at Primark in Manchester
Color-Accented Flagship Stores
The Valentino Flagship Store in London Recently Opened
Anthropomorphic Store Campaigns
IKEA's Short Social Films Promote Its Click-and-Collect Service
Aesthetic Interior Fridge Trends
Country & Town House Published a Guide to 'Fridgescaping'
Mindful-Shopping Campaigns
The Ordinary’s 'Slovember' Campaign Promotes Intentional Shopping
Artistic Luxury Fashion Collections
Saks and LOEWE Launched Their Fall/Winter 2024 Collection
Immersive Virtual Pop-Ups
Benefit Launches Virtual 'Benemart' Concept for Holiday Shopping
Leisure Activity Grocery Stores
The FreshTake Concept Grocery Store Blends Experiences
Artisan-Inspired Private Label Chocolates
These Tesco Chocolate Bars Come in 10 Varieties
Mid-20th-Century Holiday Campaigns
Saks Fifth Avenue Unveiled its 'Gifts of Delight' Campaign
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Maturity-Inspired Fashion Campaigns
Kachorovska Recently Launched Its Fall/winter 2023-24 Campaign
Swedish Streetwear Campaigns
Axel Arigato Launches its Festive 2024 Campaign
Music Video-Inspired Supermarket Campaigns
Albert Heijn Pays Homage to Wham!'s Last Christmas
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
European Wine Stores
Thatcher’s Wine Recently Launched Its First Store in Los Angeles
AI-Powered Supermarkets
Green Picks Market Autonomous Grocery Store is Frictionless
Quirky Plant-Based Food Ads
Gosh! Food's Falafel Advertisement is Surprising
Social Media Fridge-Decorating Trends
Lynzi Judish Released Several Viral 'Fridgescaping' Videos
Refned Retail Boutiques
242 Mulberry in Soho Offers an An Eclectic Mix of Products
Colorful Kitchen Pop-Ups
Primal Kitchen Partners with Pintrest for a Special Initiative
Dynamic Organic Store Displays
External Reference Decorates the La Manso Store in Barcelona
Loneliness-Combatting Grocery Shopping Experiences
Oma's Soep Debuted a Shopping Basket Initiative
Accessible Christmas Food Magazines
M&S and RNIB Created an Inclusive Magazine for the Holidays
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Women-Themed Fashion Campaigns
Donna Karan New York Launches the Reflections on Women Campaign
Candid Celebration Campaigns
Edible's "There's an edible for That" Celebrates Even Awkward Moments
Imaginative Shopping Platforms
Walmart Realm Shares Influencer-Curated Shopping Environments
Sculptural Art-Detailed Store Designs
Halleroed Designs the Flagship Toteme Store in Mayfield
Influencer Snack Bar Campaigns
Nature Valley Launches a Social-Oriented Digital Marketing Campaign
Brand Refresh Preview Events
Closer Previews for Anticipation at a Lively Cheap Monday Event
Luxe Spring-Centric Bold Fashion
The Marni Spring/Summer 2024 Capsule is Full of Bright Looks
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Geo-Targeting Store Advertisements
Tesco Recommends Ads Based on a Shopper's Location in a Store
Poeticized Luxury Fashion Campaigns
Club 21 Debuts its Cinematic 'Salute The Detail' Campaign
Hybrid Community Supermarkets
The After Market is a Grocery Store and a Food Pantry
Smart Grocery Shopping Support
SmartChef Converts Grocery Lists Into Actionable Data
Community-Oriented Cookbook Stores
Foodies Cookbook Shop Acts as a Culinary Hub in Stratford
Authentic Fashion House Campaigns
Gucci's Spring/Summer 2024 Collection Celebrates Real Women
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Apothecary-Style Supplement Stores
The New GNC Flagship Boasts a Warm, Open, Inviting Atmosphere
Novela-Inspired Liqueur Ads
Kahlúa's Spots Bring Excitement to Everyday Occasions
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Vibrant Spanish Meat Packaging
Onmi Design Re-Imagined Purlom's Branding
Gridded Immersive Retail Experiences
Studio Lotus Designs the New Ekaya Banaras Retail
California-Inspired Gallery-Style Stores
Studio FB Designs the New Frame Store in London
Personalized Retail Media Networks
Thrive Market Collaborates with Instacart on a New Network
Frozen Pizza-Centered Campaigns
Dr. Oetker Debuts the Frozen Pizza Publicist Campaign
Online Grocer Meal Planners
The ALDI Meal Planner Hub Offers Ample Inspiration for Recipes
Seasonal Grocery Collections
Kroger Co. Unveils the 14-Piece 'Harvest Apple' Autumn Collection
Global Food Retail Expansions
Supermarket Italy Emphasizes Global Flavors from Around the World
Multi-Brand E-Commerce Expansions
Multiple Grocers are Adapting Instacart's Storefront Pro Tool
Hispanic Heritage Grocer Campaigns
Southeastern Grocers are Celebrating Hispanic Heritage Month
Summery Private Label Foods
Publix Summer Specials are Arriving to Help Consumers Celebrate
Farmer-Celebrating Egg Branding
This New NestFresh Branding Puts Farmers in the Spotlight
Functional Mushroom Product Expansions
Love Mushrooms Produce Organic Mushroom Wellness Products
Warm Ambiance Luggage Stores
Tabitha Organ was Tapped to Design the Carl Friedrik Store
Pastel Palette Retail Stores
Aro Archive Opens Up a New Store Location in Shoreditch
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Mango-Scented Newspaper Ads
Swiggy Instamart Launched a Scented Campaign in the Times of India
Updated Fresh Food Lines
One Stop Refreshes its Product Range to Offer Healthier and Fresher Items
Fashion Recap Artful Books
Style Not Com Unveils the Fashion In 2023 Highlights Book
International Cuisine Grocery Ranges
The Co-op 2024 Summer Range Features Fare from Everywhere
Colleague-Designed Journals
The CVS Pharmacy Caliber Fashion Artist Series Has Four New Journals
Sophisticated Supermarket Sub-Brands
Asda Unveils its 'Exceptional' Brand for High-End Shoppers
Curated Autumnal Retailer Collections
ALDI Finds for September Help Shoppers Kick Off Fall
Unconventional Foodie Magazines
Food& Magazine Explores the Weird and Wonderful World of Food
Sustainable Imperfect Groceries
Spud Delivers Unique Foods to the Homes of Eco-Conscious Consumers
Local Hotspot Fashion Shoots
Marine Serre 'Heartbeat' Campaign Was Lensed in Hair Salons and Cafes
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Accessible Festive Grocer Products
The ALDI Holiday Assortment Has Over 70 New Items
New York-Centric Campaigns
Bergdorf Goodman’s ‘Toast of the Town’ Campaign Celebrates New York
Vegan Product-Promoting Supermarket Campaigns
Lidl Equalizes Prices for Vegan & Non-Vegan Products
Community Cohesion-Promoting Grocery Campaigns
EDEKA Provides Insights of Neighborhood Relations
Latin Cuisine Retailer Events
The Kroger Latin Flavors Event is Arriving Ahead of Cinco de Mayo