UN goodwill ambassador Nicole Kidman is one of the many high-profile activists who combats domestic violence against women. According to the Associated Press, last Tuesday, Nicole Kidman presented UN Secretary-General Ban Ki-moon with an anti-domestic violence campaign that contained over five million signatures in honor of the International Day to Eliminate Violence against Women.
Awareness is the first step towards enacting change. The campaigns below are both controversial and shocking--and intentionally so. These ad campaigns and PSAs evoke emotion from their viewers and thereby become memorable. While high-profile activism from the likes of Reese Witherspoon and Nicole Kidman certainly help to further the fight against domestic violence, it's the shocking awareness campaigns below that make their message truly viral.
15 Shocking Domestic Violence Awareness Campaigns
12
Youth Shockvertising II
CONCEPT 'Don't Lose Control' Child Abuse Ad
11
Glow in The Dark Ads
Child Abuse Ads Show Hidden Images
10
Celebs Photoshopped For Domestic Violence
New Women's Aid Campaign
9
Powerful PSAs
Sexual Abuse
8
Cattle Branding Kids
Shocking Ads Portray Impact of Child Abuse
7
Anti-Child Abuse Awareness
Children's Underwear in Lingerie Section
6
Hitting With Words
Domestic Violence: Verbal Abuse
5
Domestic Violence Ads
City of Hope
4
Movie Ratings on Foreheads
Domestic Violence Ads
3
Controversial Crystals
Domestic Violence Collection
2
Controversial Domestic Violence Campaigns
The Family Place
1
Awareness For Signs of Sexual Abuse
'Open Your Mouth' PSA
Related Ideas
Nostalgic Winter Intimates Campaigns
SKIMS' Holiday Campaign Was Inspired by Vintage Magazines
Celebrity-Fronted High-Fashion Campaigns
Versace's 2024 Icons Campaign Embodies the Brand's Ethos
Aggressive Athlete Ads
Nike Launches the Winning Isn’t for Everyone Campaign
Anti-Consumption Natural Ads
The 'Girls Just Wanna Grow Plants' Ad Aims to Reducing Consumption
Autism-Supporting Athletics Brands
Nike Partnered with the NBA for an Autism Awareness Campaign
Supportive Coaching Programs
Nike Celebrates the 5th Anniversary of Play Academy with Naomi Osaka
Mental Health Awareness Totes
ALDO and Kids Help Phone Join Forces on the HEARTTOTE
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Age Inclusive Romantic Lingerie Ads
Bluebella's Valentine's Day Campaign Boasts Marie Helvi
Voting-Themed Fashion Ads
Reformation's 'You've Got the Power' Campaign Stars Monica Lewinsky
Thematic Super-Villain-Inspired Makeup Campaigns
NYX Launches the 'Who Stole Halloween?' Campaign
Hug-Inspired Olympics Campaigns
Coca-Cola's Summer Olympics Campaign was Inspired by True Events
Athlete-Backed Shoe Campaigns
Nike Released Awaken Your Madness with International Soccer Players
Celebratory Jewelry Campaigns
David Yurman’s 2024 Holiday Campaign Features Notable Celebrities
Empowering Body-Confidence Sports Ads
Dove's 2024 Super Bowl Ad Will Inspire Young Girls
Non-AI Beauty Campaigns
The Code by Dove Fights Beauty Standards Manufactured by AI
Purposeful Consumer-Focused Campaigns
IKEA's Sleepfluencers Campaign is a Clever Way to Give Back
Brand Heritage-Appreciation Campaigns
Timberlands Racy 'ICONIC' Campaign Honours Its Legacy
Skincare Well-Being Campaigns
Neutrogena Celebrates International Self-Care Awareness Day
Age-Appropriate Skincare Campaigns
Dove's #TheFaceof10 Addresses Unsafe Gen Alpha Skincare
CGI-Created Fashion Campaigns
Coach's Find Your Courage Campaign Stars Virtual Human imma
Inspiring Role Model Dolls
Barbie Role Models Celebrate Women from Around the World
Inclusive Beauty Campaigns
The e.l.f. 'Judge Beauty' Campaign Will be Featured at Super Bowl 2024
Celebrity-Led Luxury Handbag Campaigns
BALENCIAGA and Kim Kardashian Join Forces
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Iconic Model Campaigns
Cara Delevingne Announced as L'Oréal Paris Global Ambassador
Global Handbag Campaigns
Coach's New 'Unlock Your Courage' Campaign Promotes Personal Expression
Provocative AR Campaigns
NotCo's 'Not So Happy Animals' Presents Food Logos in a New Light
Unretouched Photography Books
Dove Reimagine Beauty Celebrates Authentic Representation
Grayscale Burger Restaurants
Burger King France Made a Visually Striking Anti-Bullying Initiative
Do-Good Metaverse Campaigns
Comic Relief US and Nickelodeon Empower Kids in Roblox and Beyond
Refuge Athlete Programs
Nike Joins Forces with the Olympic Refuge Foundation
Singer-Collaborative Hair Campaigns
Sabrina Carpenter Named as Redken's First Global Ambassador
Iconic Shoe Campaigns
Amina Muaddi's Fall/Winter 2023 Campaign Ushers in 'New Icons'
Empowering Menopause Campaigns
GenM's Live Your Best Menopause Supports Confidence & Choice
Celebrative Holiday Apparel Campaigns
Old Navy Unveiled 'Love is in the House'
Iconic Singer-Starring Campaigns
Saint Laurent and Diana Ross Tease a Partnership
Giving Tuesday Campaigns
Lush Embraces Giving Tuesday with the Charity Pot and the #92 Shampoo Bar
Neighborhood-Inspired Campaigns
Kotn's F/W 2024 Collection is Released with a Witty Short-Film
Singer-Led Fashion Campaigns
Ian Brown Stars in New POUR HOMME and NEIGHBORHOOD Campaign
Empowering Self-Care Pizza Ads
Domino's New Ad Encourages Women to Give into Their Cravings
Cancer Awareness CPG Packaging
This Unilever Pink Packaging Marks Breast Cancer Awareness
Period-Inspired Fashion Capsules
Nadya Okamoto Partnered with Chnge on an Exclusive Apparel Line
Heartfelt Christmas Campaigns
John Lewis Presents the Festive Gifting House Campaign
Provocative Guerrilla Campaigns
Jewelry Brand MWCurated Uses Fake Infidelity Flyers for Marketing
Makeup-Free Fashion Campaigns
Pamela Anderson's Fresh Face Stars in Proenza Schouler's 2024 Shoot
Collaboration Mother's Day Campaigns
Jergens Skincare Partnered with Nicole Ari Parker and More
Visual Museum Campaigns
MoMA’s New Museum Campaign Transforms NYC into an Art Lover’s Paradise
Tennis Champion Beauty Campaigns
Naomi Osaka Advocates for Maybelline's 'Brave Together Program'
Nighttime Cosmetic Campaigns
The Estée Lauder Night Night Club Campaign Stars Nicole Richie
Domestic Awareness Campaigns
IKEA Australia Presents the This is Not a Home Campaign
Footballer-Backed Global Campaigns
Pepsi Unveils the 'Where There's a Ball There's a Way' Campaign
Body Confident Sport Programs
Dove Teams Up with Kylie Kelce for Empowering Women's Campaigns
Exquisite High Jewelry Campaigns
Boucheron's New Campaign Film Was Directed by Claire Choisne
Quilted Jewelry Campaigns
Chanel's Coco Crush Campaign Stars K-Pop Star Jennie
Heritage Brand Boot Ads
Blundstone Launches Global Campaign Celebrating Personal Boot Stories
Nostalgic Flavor Campaigns
Knorr Introduces the Taste of Home Campaign
Textured Hair Advertising Campaigns
From One Queen to Another is Mielle's First Ever Campaign
Global Holiday Campaigns
David Beckham Stars in SharkNinja's 'Ninja the Holidays' Campaign
Kindness-Encouraging Soda Campaigns
The Coca-Cola 'The World Needs More Santas' Ad is Festive
Scream Queen Skincare Campaigns
philosophy and Sarah Michelle Gellar Partnered for a Retinol Ad
Family-Honoring Festive Campaigns
JD Celebrates all Forms of Family in 2024 Xmas Family Campaign
Young Boxer-Collaborative Campaigns
Fran Hennessy Joins Champion to Empower Young Women
Actor-Supported High Jewelry Campaigns
BULGARI Debuts Zendaya & Anne Hathaway for Eternally Reborn
Hollywood Couple Travel Campaigns
Experience Abu Dhabi Debuts a Cinematic Campaign
Honest Female Athlete Campaigns
'Get Explicit' by Hillberg & Berk Empowers Women in Sports
Stuttering Awareness Initiatives
The Canadian Stuttering Association & john st. Launch a Campaign
Anti-Breakup Festive Campaigns
Smirnoff and Lance Bass Debut 'Red, White & Merry' Love Campaign
Philanthropic Cosmetic Brand Initiatives
Kiehl’s Open Doors Supports LGBTQ+ Homeless Youth
Suicide Prevention Campaigns
To Write Love on Her Arms Launches the Please Stay Alive Campaign
Motivational Breakfast Ccampaigns
Quaker Canada Introduces '100 Reasons to Rise'
Mental Health-Supporting Campaigns
'The Last Photo' is a Suicide Prevention Initiative
Women-Themed Fashion Campaigns
Donna Karan New York Launches the Reflections on Women Campaign
Athlete-Backed Menstruation Campaigns
#SportYourPeriod Addresses Menstruation Stigma in Sports
Heartwarming Holiday Car Ads
Toyota Debuts Three Ads During NBCUniversal’s Primetime Specials
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
Responsible Alcohol Consumption Campaigns
Absolut's Call It a Night Campaign Promotes Safety
Athlete Hair Campaigns
Schwarzkopf Professional's Up Your Hair Game Celebrates a Product Relaunch
Stigma-Breaking Motherhood Billboards
Molly Baz and Bobbie Send a Message of Empowerment
Living Condition Awareness Dollhouses
IKEA's UNWELCOME HOME Doll House Brings Awareness
Empowering Beauty Campaigns
UNice & EBeauty Launch Unice Pink Love — Empowering Pink Warriors
Kindness-Promoting Ad Reboots
Coca-Cola’s Christmas Kindness Campaign Returns for the Holidays
Abuse Awareness Beauty Initiatives
YSL Beauty Recently Partnered with Women's Shelters Canada
Mental Health Postcard Platforms
BTS Partners with UNICEF to Launch a New Mental Health Initiative
Wasteful Fashion Campaigns
Vestiaire Collective Reminded People to Shop Mindfully on Black Friday
Commemorative Fatherhood Campaigns
Mitchell & Ness Highlights the Profound Influence of Fatherhood
Sportswear Training Campaigns
FKA Twigs Redefines Movement with On's Fall/Winter 24 Capsule
Outdoor Ecosystem Campaigns
Kodiak x Vital Ground Foundation Present the 'Keep It Wild' Campaign
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Anti-Bullying Toy Store Campaigns
Toys “R” Us Joins WITS Programs Foundation for Pink Shirt Day
Pet-Equality Campaigns
Pet Ownership Rights Take Center Stage in Innovative Campaign
Kindness-Promoting Marketing Campaigns
Once Upon a Coconut Launches 1 Million Acts of Kindness
Global Hospitality Campaigns
Raffles Hotels and Resorts Debuts 'The Butler Did It' Campaign
Menopause Awareness Holidays
Stripes Beauty Established National Hot Flash Day in September
Solution-Oriented Holiday Ads
Orange’s Holiday Ad Brings Families Together Over Smartphones
Interactive Transparency Tracking Tools
World Animal Protection Canada Monitors Wildlife Incidents
Authentic Fashion House Campaigns
Gucci's Spring/Summer 2024 Collection Celebrates Real Women
Social Justice Desert Campaigns
Ben & Jerry's 'Make Some Motherchunkin' Change' Campaign Debuted
Global Storytelling Initatives
Vans Announces its Narrative-Centric Always Pushing Campaign
Superhero-Themed Hospital Campaigns
Deadpool and Kidpool Star in SickKids Foundation Ad
Model-Inspired Fashion Collections
The Partnership Between BOSS and Naomi Campbell is Significant
Inclusive Voting Campaigns
The Body Shop Worked with Apathy is Boring to Improve Voter Turnout
Star-Led Luxury Fashion Campaigns
PRADA's Re-Nylon Collection Welcomes Renowned Actors
Athlete-Centric Bingo Campaigns
The 'Share Your Bingo Moment' Campaign Spotlights Olympic Legends
Car Education Clinics
She Auto Know's Winter Car Clinic Returns to Empower Women
Life-Saving Nail Stickers
Melanoma UK’s Beauty Spotters Campaign Boosts Acral Melanoma Awareness
Empowering Mental Health Football Ads
adidas Debuts Short Film 'You Got This'
2SLGBTQI Demetia Awareness Campaigns
'Help Us Remain' Emphasizes the Need for Dementia Support
Mental Health-Focused Brand Initiatives
Maybelline New York Partners with WHO Foundation
Athlete-Backed Mental Health Campaigns
The Love, Your Mind Campaign Aims to Support Mental Health
Perception-Redefining Brand Campaigns
Hennessy's Made for More Campaign Boasts a Striking Vision
International Awareness-Bringing Events
Illumina Recently Ran Its Steps Against Cancer Campaign
Male-Targeted Emotional-Wellness Initiatives
Movemeber's Latest Grant Focuses on Indigenous Men
Empowering Soccer-Inspired Campaigns
Gatorade Has Partnered with Renowned Soccer Icons
Disaster Relief-Supporting Pr Initiatives
Publicity for Good Supports Hurricane Helene Relief
Awareness-Raising Apparel
The Hats for Hope Movement Introduces a Stylish Crewneck to Its Campaign
Discreet Victim Support Initiatives
VST and Loblaw Have Teamed Up on the Ask for Angela Campaign
Prolonged Activism Campaigns
Oxfam's Stay In The Fight Encourages Lasting Social Influences
At-Risk Youth-Targeted Initiatives
Victoria's Secret Notes Its Work with Pacific Links Foundation
Car Safety-Promoting PSAs
The Ad Council and NHTSA Have Launched a New Never Happens Campaign
Empowering Wish Campaigns
Make-A-Wish® Canada's 'Women for Wishes' Campaign Has a $1 Million Goal
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Supply Chain Inclusivity Campaigns
PepsiCo's 'She is PepsiCo' Campaign Celebrates Women
Crime Safety Sports Campaigns
Arsenal Launches the No More Red Campaign to Prevent Youth Violence
Lung Health Awareness Campaigns
The Lung Health Foundation Teams Up with Maggie Mac Neil
Influencer Flexitarian Campaigns
Violife Launched an Influencer Campaign Aimed at Flexitarians
Children's Illustrated Book Campaigns
The 'One in 100' Initiative Spotlights the Medically Complex
Mobile Device Addiction Campaigns
The Women's Brain Health Initiative Highlights a Growing Concern
Empowering Consumer-Centric Campaigns
Which? Launches a Festive Campaign to Empower Shoppers
Awareness-Raising Airline Campaigns
American Airlines Has Partnered with Stand Up to Cancer
Inventive Charity Initiatives
Spark Financial's Annual Charity Initiative is for Autism Awareness
Fathers Day Short Films
Dove Men+Cares Debuted the 'Care Makes a Dad' Initiative
Charity Contest Campaigns
Momcozy Recently Announced the Love in Action Campaign
Social Good Brand Practices
Dignity Coconuts Positions Itself to Combat Human Trafficking
Love-Centric Public Service Announcements
Ad Council & R/GA Debut the Love Has No Labels Campaign
Provocative Eco Screensavers
Planet-Saving Screen Savers Encourage Switching Off Devices
Uplifting Team-Backed Collections
Miami HEAT Launches the 'Support Women' Collection and Campaign
Breast Cancer Awareness Campaigns
La Boulangerie Boul'Mich Partnered with Susan G. Komen
Ardent Entertainment Campaigns
Steve Harvey Narrates the New Abu Dhabi Calendar Campaign
Chilling Domestic Abuse Campaigns
BBDO Bangkok's Second Chance Campaign Taps Gigi Supitcha