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Food Trends

The world of flavor, food packaging and the future of food is constantly shifting in exciting ways. Trend Hunter’s food category features the best of the best in the world of edibles, from consumer packaged goods to the most cutting-edge food blogger recipes.
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Collaborative Holiday Seasoning Collections
Collaborative Holiday Seasoning Collections
The Spice House Partners with Jimmy Fallon
The Spice House has launched a festive collaboration with late-night host Jimmy Fallon, featuring the Holiday Seasoning Collection. This exclusive gift set includes four unique spice blends designed... MORE
Thai-Grown Hot Sauce Recipes
Thai-Grown Hot Sauce Recipes
Racha Organics Debuts a New & Delicious Organic Sriracha Line
Racha Organics introduces a USDA-certified organic Sriracha line crafted with unique Racha peppers grown in northern Thailand. Available in three heat levels — Mild, Medium, and Hot — the... MORE
Airport Dining Events
Airport Dining Events
Toronto Pearson International Airport Has Launched Pearsonlicious
Toronto Pearson International Airport has introduced ‘Pearsonlicious,’ an airport dining event tailored to elevate culinary offerings for travelers through collaborations with well-known... MORE
Fantasy Series Ube Lattes
Fantasy Series Ube Lattes
Disney Cruise Line is Serving a New Agatha All Along Latte
To celebrate the ongoing run of the Disney+ series, ‘Agatha All Along,’ Disney Cruise Line has been serving a limited-time Agatha All Along latte. If you know anything about the ‘... MORE
Ready-To-Eat Breakfast Bowls
Ready-To-Eat Breakfast Bowls
NuVue Foods Just Introduced a New Craver Bowl Line
NuVue Foods, the company that offers everything from high-quality handmade sandwiches to custom-order foods, has just introduced its Craver Bowl line at convenience stores. The new Craver Bowls... MORE
Cartoon Cat Dessert Collections
Cartoon Cat Dessert Collections
Baskin-Robbins Japan Has a New Hello Kitty Birthday Double Cup
Baskin-Robbins Japan is celebrating the 50th birthday of Hello Kitty by introducing some new dessert options (like the Hello Kitty Birthday Double Cup) and some adorable birthday merch. There are... MORE
Chocolate Yule Log Shakes
Chocolate Yule Log Shakes
Shake Shack Has a New Chocolate Yule Log Shake for the Holidays
Shake Shack recently unveiled its 2024 holiday shake lineup and this year’s offerings include some clever new additions like the Chocolate Yule Log Shake. Inspired by the classic chocolate-... MORE
Caramel Candy Decorating Kits
Caramel Candy Decorating Kits
Trader Joe's Added a Caramel Pretzel Drumstick Decorating Kit
Trader Joe’s wants to help you keep the kids busy this holiday season with its fun new DIY Chocolatey Caramel Pretzel Drumstick Decorating Kit. A fun change from cookie decorating, the new... MORE
Festive Egg Nog Yogurts
Festive Egg Nog Yogurts
Trader Joe's Just Added New Egg Nog Whole Milk Greek Yogurt
It seems that the holidays have arrived at Trader Joe’s because the brand just added Egg Nog Whole Milk Greek Yogurt to its dairy section. Available for a limited time, the Egg Nog Whole Milk... MORE
Uncured Salami Snacks
Uncured Salami Snacks
Trader Joe's Just Added New Soppressata Uncured Salami
Trader Joe’s recently expanded its lineup of uncured deli meats with the debut of its new Soppressata Uncured Salami. For those unfamiliar, Soppressata is an Italian cured meat product that... MORE
Peppered Beverage
Restaurants are crafting iced beverages with spiced peppers for added flavor
Trend - Restaurants and CPG brands are adding dried pepper mixes to iced beverages to add an extra level of refreshing flavor. Previously a more niche product in North America, big-name restaurants are entering the space, leading to spiced beverages becoming more commonplace.

Insight - Spicy products have continued to grow in popularity in the Western World, with studies reporting incremental increases in popularity year over year, particularly from 2019 onwards. This rise in popularity can be attributed to various consumer demands, such as globalization, or the desire for variety, novelty, and healthier products, as many peppers are rich in vitamins and feature antioxidants. In recognition of these desires, brands are infusing peppers into non-traditional beverages.
Workshop Question - How can your brand leverage the growing popularity of spicy products to appeal to consumers who desire novel flavors?
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Popularity
Activity
Freshness
Patterns
Megatrends
Tart Autumnal Ice Creams
Tart Autumnal Ice Creams
McConnell's Apple Cider & Cranberry Jam Ice Cream is Available Now
The McConnell’s Apple Cider & Cranberry Jam ice cream has been created by the heritage brand in collaboration with Martinelli’s to provide consumers with a decidedly delicious frozen... MORE
Rich Brownie-Packed Cookies
Rich Brownie-Packed Cookies
The Little Red Kitchen Bake Shop Classic Brookie is Soft and Sweet
The Little Red Kitchen Bake Shop Classic Brookie is the latest creation from the woman-owned brand that will provide consumers with a delicious option to try out this fall. The treat features the... MORE
Meaty Maple Diner Pancakes
Meaty Maple Diner Pancakes
IHOP Maple Bacon Pancakes are Available Through November 30
The IHOP Maple Bacon Pancakes have been announced by the diner brand as its November Pancake of the Month that will deliver the signature flavor pancakes with sweet, meaty notes to boot. The... MORE
Festive Candy Gifting Ranges
Festive Candy Gifting Ranges
Mars 2024 Holiday Gift Guide Includes a Variety of Tasty Treats
The Mars 2024 Holiday Gift Guide has been unveiled by the brand exclusively online to provide consumers with a range of items to peruse now that Halloween is over and the holiday season will soon be... MORE
Collegiate Dining Expansions
Collegiate Dining Expansions
The Bruxie Dining Concept is Coming to Two College Campuses
The Bruxie dining concept is being brought to college campuses in the US to provide students with food options that are casual yet elevated in response to changing consumer habits and preferences.... MORE
Texture-Driven Plant-Based Proteins
Texture-Driven Plant-Based Proteins
The Naplasol Promyc Mycoprotein Line Has Two New Products
The Naplasol Promyc mycoprotein line has been expanded by the Belgium-based brand after its acquisition to provide a series of new protein solutions for the alternative meat market. The range now... MORE
Deconstructed Candy Bar Kits
Deconstructed Candy Bar Kits
The Reese's Deconstructed Peanut Butter Cup Kit is Cheeky
The Reese’s Deconstructed Peanut Butter Cup Kit has been debuted by the Hershey’s brand in time for National Candy Day taking place on November 4, 2024 to provide consumers with a... MORE
Better-For-You Pumpkin Treats
Better-For-You Pumpkin Treats
PowerSoul Cafe is Introducing a New Pumpkin Bites Offering
PowerSoul Cafe, the world’s first certified gluten-free fast-food restaurant chain, recently unveiled three tasty new offerings, including the seasonal Pumpkin Bites. Perfect for the chilly... MORE
Autumnal Cinnamon Bun Doughnuts
Autumnal Cinnamon Bun Doughnuts
Pinkbox Doughnuts Has a New Pumpkin Roll Doughnut This Month
The pride of Las Vegas, Pinkbox Doughnuts, has just unveiled its November Doughnut of the Month and this month’s offering is the new Pumpkin Roll Doughnut. A perfect way to celebrate the... MORE
Boneless Holiday Hams
Boneless Holiday Hams
Trader Joe's is Offering Frick's Uncured Carver Ham This Fall
If you’re the kind of family who usually swaps turkey for ham, then you’ll be thrilled to hear that Trader Joe’s is offering Frick’s Uncured Carver Ham this holiday season.... MORE
Thanksgiving-Themed Cake Collections
Thanksgiving-Themed Cake Collections
TOUS les JOURS Just Debuted Its Give Thanks Collection
TOUS les JOURS has your Thanksgiving dessert needs covered this month with the debut of its new Give Thanks collection. Available from November 8th to the 29th, the new Give Thanks collection takes... MORE
Roasted Mushroom Bacon Cheeseburgers
Roasted Mushroom Bacon Cheeseburgers
Wendy's is Launching a New Mushroom Bacon Cheeseburger
Wendy’s is ushering in fall with a host of cozy seasonal offerings, including the new Mushroom Bacon Cheeseburger, Salted Caramel Frosty, and an upgraded version of its existing Taco Salad.... MORE
Maple Chipotle Wing Sauces
Maple Chipotle Wing Sauces
Buffalo Wild Wings is Adding New Maple Chipotle and Cajun Sauces
Buffalo Wild Wings is bringing a little sweet and a little heat with the debut of its new Maple Chipotle and Cajun sauces. Designed to pair with the chain’s signature wings, tenders,... MORE
Two-Ingredient Fruit Snacks
Two-Ingredient Fruit Snacks
These New Solely Fruit Snacks are Made with a Free-From Recipe
These new Solely fruit snacks are headed to retailers in the US now as a free-from product perfect for consumers to pick up when seeking a convenient treat that doesn’t skimp on taste or... MORE
Crispy Freeze-Dried Christmas Candies
Crispy Freeze-Dried Christmas Candies
These Sow Good Candy Freeze-Dried Candies are Extra-Crunchy
These Sow Good Candy freeze-dried candies are being launched by the brand to coincide with the arrival of the holiday season to provide shoppers with new takes on classic treats. The products... MORE