The Plus 3 Network Matches Athletes to Corporate Sponsors
Marissa Brassfield — November 8, 2008 — Lifestyle
References: plus3network & springwise
When most people are on a budget, charitable donations are often the first expenditures to get axed. The Plus 3 Network, however, rewards athletic individuals by donating on their behalf to the charity of their choice.
Anyone can participate, whether it's you, me or Michael Phelps. All you do is sign up for a free account on the Plus 3 Network, choose a cause and start working out. You can enter your workout activities manually, but uploading them with a GPS-verified record yields three times the value that is assigned to manual entries.
The Plus 3 Network also helps workout fiends organize. Every user can choose to make their workout public or keep it private. This opens the door to community activities that are beneficial to both your body and your cause of choice.
According to the Plus 3 Network site, swimming yields the most donation money per mile at 20 cents. Walking will earn about 5 cents a mile, while road biking earns about 2 cents per mile.
Image Credit: Hamed Saber | Nattu | Filtran | Sun Pictures/Lakshman | Mike Baird | Tom@HK | Patrick Dentler | FaceMePLS | Me'nthedogs' | Army.mil
Anyone can participate, whether it's you, me or Michael Phelps. All you do is sign up for a free account on the Plus 3 Network, choose a cause and start working out. You can enter your workout activities manually, but uploading them with a GPS-verified record yields three times the value that is assigned to manual entries.
The Plus 3 Network also helps workout fiends organize. Every user can choose to make their workout public or keep it private. This opens the door to community activities that are beneficial to both your body and your cause of choice.
According to the Plus 3 Network site, swimming yields the most donation money per mile at 20 cents. Walking will earn about 5 cents a mile, while road biking earns about 2 cents per mile.
Image Credit: Hamed Saber | Nattu | Filtran | Sun Pictures/Lakshman | Mike Baird | Tom@HK | Patrick Dentler | FaceMePLS | Me'nthedogs' | Army.mil
Trend Themes
1. Charitable Fitness - The Plus 3 Network's program of donating to charities once you've achieved your fitness goals gives rise to new investment opportunities in the fitness and wellness industry.
2. Gps-verified Workouts - The Plus 3 Network's encouragement of GPS-verified workouts presents opportunities for the tech industry, to create wearable fitness technology that can encourage individuals to participate in charitable goals.
3. Public/private Fitness Tracking - The Plus 3 Network's system of letting people choose to make their workouts public or private creates opportunities for the social media industry to create online communities around fitness goals, and new ways of recognizing charitable contributions.
Industry Implications
1. Fitness and Wellness - The Plus 3 Network presents opportunities for gyms and fitness studios to create goal-based approaches for their clients, and for brands in the industry to partner up with the Plus 3 to give a fun, motivational component to their products.
2. Tech - The Plus 3 Network's program provides an opportunity for the tech industry to create wearable technology to ensure GPS-verified workouts for the Plus 3 Network to up its donation amount.
3. Social Media - The Plus 3 Network's system of letting people choose to make their workouts public or private provides new opportunities for social media platforms to create exclusive communities that can track collective achievements and create internal challenges between companies.
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