Natasha Shubaly’s Wine Kit Combines Wine and Mad Libs
Laura McQuarrie — July 9, 2013 — Lifestyle
References: natashashubaly & lovelypackage
This wine kit by Natasha Shubaly is an amusing way to make you feel better. The packaging is a hybrid between boxed wine and Mad Libs, which makes for a winning combination.
The interactive boxes have a blank space for people to write about what issue they want to “get over,” or “celebrate.” The one-week wine kit’s numbered boxes also have fill-in-the-blanks for each day to check in on how the consumer is feeling. The product’s ability to be tailored is a great way to customize an experience.
This would make a great get-well gift to show a friend that you care. The therapeutic properties of wine in conjunction with spilling your feelings through silly Mad Libs will have you feeling better in no time at all.
The interactive boxes have a blank space for people to write about what issue they want to “get over,” or “celebrate.” The one-week wine kit’s numbered boxes also have fill-in-the-blanks for each day to check in on how the consumer is feeling. The product’s ability to be tailored is a great way to customize an experience.
This would make a great get-well gift to show a friend that you care. The therapeutic properties of wine in conjunction with spilling your feelings through silly Mad Libs will have you feeling better in no time at all.
Trend Themes
1. Interactive Packaging - Combining wine and Mad Libs in interactive packaging creates a unique and engaging consumer experience.
2. Personalization - The ability to customize the wine kit experience by writing about personal issues or celebrations adds a personal touch for consumers.
3. Therapeutic Products - The combination of wine and the therapeutic aspect of expressing emotions through Mad Libs creates a unique product that can help people feel better.
Industry Implications
1. Wine and Beverage - The wine industry can explore innovative ways to package and market their products to create more engaging experiences for consumers.
2. Gifting - The gifting industry can tap into the idea of combining unique elements, such as wine and interactive packaging, to create thoughtful and personalized gifts.
3. Wellness and Self-care - The wellness industry can incorporate the therapeutic properties of wine and the expression of emotions in their products or services for a holistic approach to self-care.
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