Yahyn & Skipstone Winery are Sharing the Future of Wine Collecting
Laura McQuarrie — May 7, 2021 — Lifestyle
References: yahyn & prnewswire
Yahyn and Skipstone Winery are launching a collaborative NFT to inspire the future of wine collectibles. A six-liter bottle of Oliver's Blend-Cabernet Sauvignon is etched with a QR code that links to a unique NFT that "acts as a digital provenance for the physical product." The auction for the bottle and its NFT pairing is kicking off this month on the OpenSea marketplace.
Ownership of the digital wine collectible provides authentication and transparency, as ownership of the asset can be tracked to prevent fraud. Additionally, every time an NFT is resold, a percentage of that sale helps to support the vineyards. The future of digital wine collection has the potential to provide more value to both wine owners and producers.
Ownership of the digital wine collectible provides authentication and transparency, as ownership of the asset can be tracked to prevent fraud. Additionally, every time an NFT is resold, a percentage of that sale helps to support the vineyards. The future of digital wine collection has the potential to provide more value to both wine owners and producers.
Trend Themes
1. Digital Wine Collectibles - Using NFTs to create digital provenance for physical wine bottles.
2. Authenticity and Transparency in Collectibles - The use of NFTs provides a new level of authenticity and transparency for wine collectors.
3. Sustainable Wine Production - The usage of NFTs in wine production makes it easier to support vineyards and their sustainable practices.
Industry Implications
1. Wine Production - Wineries can benefit from incorporating NFTs into their marketing and sales strategies.
2. Blockchain Technology - The use of blockchain technology in creating digital provenance for wine bottles has the potential to disrupt traditional wine collecting.
3. E-commerce - The rise of virtual wine collectibles can create a new market for e-commerce platforms to embrace.
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