BIG Designs the Stage Set for WhoMadeWho's World Tour
Amy Duong — January 4, 2024 — Art & Design
Danish architecture firm BIG creates a unique and captivating experimental stage set for Danish pop group WhoMadeWho and its world tour. The defining feature of the entire set is the silver orb suspended in the air to create an immersive audio and visual design for attendees. It has an inflatable structure and mirrored look to reflect its surroundings with the addition of controlled lights and visuals.
Partner at BIG, Jakob Lange explains the design thought process, stating "Our design for WhoMadeWho's stage draws from our previous ventures into inflatable creations like SKUM and The Orb [at Burning Man]. With maximum visual impact, the inflatable sphere serves as a canvas for captivating three-dimensional video projections, elevating the concert experience to a new level."
Image Credit: Michael Poselski
Partner at BIG, Jakob Lange explains the design thought process, stating "Our design for WhoMadeWho's stage draws from our previous ventures into inflatable creations like SKUM and The Orb [at Burning Man]. With maximum visual impact, the inflatable sphere serves as a canvas for captivating three-dimensional video projections, elevating the concert experience to a new level."
Image Credit: Michael Poselski
Trend Themes
1. Immersive Stage Designs - The use of immersive stage designs, such as inflatable orbs, is becoming popular among performers and artists.
2. Visual Projection Technology - Advancements in visual projection technology are enabling three-dimensional video projections to enhance the concert experience.
3. Interactive Lighting Effects - Controlled lights and visuals are being integrated into stage designs to create interactive and visually captivating experiences for concert attendees.
Industry Implications
1. Event Planning - The event planning industry can leverage immersive stage designs to create unique and memorable experiences for their clients.
2. Music Production - Music production companies have the opportunity to enhance live performances by incorporating visual projection technology into their stage designs.
3. Entertainment Technology - The entertainment technology industry can develop innovative lighting solutions that seamlessly integrate with immersive stage designs.
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