'Whiskey In A Can' Introduces a Convenient New Drinking Experience
Laura McQuarrie — July 2, 2019 — Lifestyle
References: whiskeyinacan & prnewswire
Consumers who are drawn to the undeniable convenience of canned wine and cocktails are now being introduced to Whiskey In A Can on Kickstarter. Whiskey In A Can previously introduced Highball as a whiskey cocktail infused with lime, ginger and soda, and is now introducing three tantalizing new flavors: New Fashioned, crafted with oranges and bitters, Cali Mule with grapefruit and ginger and Bourbon Lemonade with lemons and aromatic lavender.
Whiskey In A Can was created to take the guesswork out of creating a whiskey cocktail, all the while offering a creative alternative to seltzers and beer.
For those who support the crowdfunding campaign, Whiskey In A Can is sharing limited-edition merchandise and even a VIP experience at its upcoming launch party in Los Angeles.
Whiskey In A Can was created to take the guesswork out of creating a whiskey cocktail, all the while offering a creative alternative to seltzers and beer.
For those who support the crowdfunding campaign, Whiskey In A Can is sharing limited-edition merchandise and even a VIP experience at its upcoming launch party in Los Angeles.
Trend Themes
1. Canned Whiskey Cocktails - Disruptive innovation opportunity: Further explore the convenience of canned cocktails with unique flavor combinations and limited-edition merchandise for crowdfunding campaigns.
2. Convenience of Ready-to-drink Cocktails - Disruptive innovation opportunity: Develop innovative packaging and flavors for canned cocktails, providing consumers with a convenient and ready-to-drink alternative to traditional cocktails.
3. Crowdfunding for Beverage Startups - Disruptive innovation opportunity: Utilize crowdfunding platforms to launch and promote new beverage products, offering exclusive perks and experiences to early supporters.
Industry Implications
1. Alcoholic Beverages - Disruptive innovation opportunity: Introduce new flavors and packaging formats for alcoholic beverages, capturing the growing market demand for convenient and unique drinks.
2. Packaging - Disruptive innovation opportunity: Design innovative and sustainable packaging solutions for ready-to-drink cocktails, enhancing convenience and reducing environmental impact.
3. Crowdfunding - Disruptive innovation opportunity: Leverage the power of crowdfunding platforms to support the growth of beverage startups, enabling direct engagement with early adopters and generating brand loyalty.
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