The Ritual Zero Proof Whiskey Alternative is Great for Cocktails
Michael Hemsworth — June 23, 2021 — Marketing
References: ritualzeroproof & trndmonitor
The Ritual Zero Proof Whiskey Alternative is a premium alcohol-free product for consumers and bartenders alike that will offer an alternative way to create high-quality cocktails and more.
The alcohol alternative is crafted with a range of flavors in the recipe that aim to mimic the namesake spirit, while still maintaining a zero proof ABV. The product comes in at just 10 calories per serving and is great for being used to craft mocktails or even to sip on its own, depending on preferences.
The Ritual Zero Proof Whiskey Alternative also maintains a free-from recipe that is non-GMO, nut-free and gluten-free, while also featuring a formula that can be used as a spirit replacement with a 1:1 ratio for ease of use.
The alcohol alternative is crafted with a range of flavors in the recipe that aim to mimic the namesake spirit, while still maintaining a zero proof ABV. The product comes in at just 10 calories per serving and is great for being used to craft mocktails or even to sip on its own, depending on preferences.
The Ritual Zero Proof Whiskey Alternative also maintains a free-from recipe that is non-GMO, nut-free and gluten-free, while also featuring a formula that can be used as a spirit replacement with a 1:1 ratio for ease of use.
Trend Themes
1. Alcohol-free Spirit Alternatives - Opportunity to create alcohol-free versions of other popular spirits and disrupt the beverage industry.
2. Non-alcoholic Mixology - Disruptive innovation opportunity for creating innovative, health-conscious cocktails without using traditional alcoholic ingredients.
3. Clean Label Beverages - Opportunity to cater to health-conscious consumers by creating more clean label, non-GMO, nut-free and gluten-free beverages.
Industry Implications
1. Beverage Industry - Creating alcohol-free alternatives and non-alcoholic mixology can disrupt the traditional beverage industry.
2. Health and Wellness Industry - Clean label beverages cater to the increasing demand for healthy and natural products and can disrupt the health and wellness industry.
3. Hospitality Industry - Opportunity for hotels and restaurants to expand their drink menus with innovative, alcohol-free options that cater to health-conscious consumers.
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