'Voice Chocolate' Turns a Voice Recording into a Chocolate Bar
Ellen Smith — December 5, 2017 — Lifestyle
References: nttdocomo.co.jp & psfk
An NTT Docomo campaign is visualizing how an individual sounds in a new project titled 'Voice Chocolate,' which transforms the vibrations and pitch of one's voice into into a delicious chocolate treat.
The process works by first asking an individual to record a short and personalized message. After, the frequencies collected from the recording are transformed into a unique design. That design is eventually mapped using 3D technology and turned into a tasty treat to gift to a loved one or to keep.
In addition, the recipient of the chocolate can scan the treat using an AR app, and have the message read aloud for them. This tech-infused variation of the classic gift of chocolate makes for a personalized twist on the traditionally romantic gift.
The process works by first asking an individual to record a short and personalized message. After, the frequencies collected from the recording are transformed into a unique design. That design is eventually mapped using 3D technology and turned into a tasty treat to gift to a loved one or to keep.
In addition, the recipient of the chocolate can scan the treat using an AR app, and have the message read aloud for them. This tech-infused variation of the classic gift of chocolate makes for a personalized twist on the traditionally romantic gift.
Trend Themes
1. Personalized Voice-activated Products - The increasing demand for unique and personalized products creates opportunities for businesses to create more voice-activated products that allow individualization.
2. Ar-enabled Edible Products - The integration of augmented reality technology in food industry presents opportunities for businesses to create more interactive and engaging edible products.
3. Technology-infused Gift Products - The growing interest in technology-driven products presents potential for businesses to create more products that combine technology with traditional gift-giving.
Industry Implications
1. Confectionery - The confectionery industry may explore integrating voice recording technology and AR into their products to create personalized, interactive chocolate bars.
2. Tech - The tech industry may explore developing more AR-enabled applications and technologies that can be integrated with products from other industries, such as confectionery.
3. Retail - Retailers may consider incorporating more personalized and technology-driven gift products into their inventory, to appeal to consumers' interest in unique and innovative gift-giving.
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