The Vodafone New Zealand Foundation Ads Ask for Pieces of You
Amelia Roblin — September 23, 2010 — Marketing
References: foundation.vodafone.co.nz & adsoftheworld
The Vodafone New Zealand Foundation funds youth health fellowship, world-of-difference and grant-making programs. This collection of posters created by the Colenso BBDO advertising agency aims to reach out and ask for the help of the public.
With an artistic and eclectic representation of a heart, a hand and a head, the Vodafone New Zealand Foundation tries to unite community, environment and the self into one concept using direct symbolism. Known best as a mobile phone service provider, Vodafone is now working to connect the public in a different way.
With an artistic and eclectic representation of a heart, a hand and a head, the Vodafone New Zealand Foundation tries to unite community, environment and the self into one concept using direct symbolism. Known best as a mobile phone service provider, Vodafone is now working to connect the public in a different way.
Trend Themes
1. Community Engagement - Vodafone New Zealand Foundation is encouraging community engagement through creative poster campaigns.
2. Youth Health Fellowship Programs - Vodafone New Zealand Foundation is funding youth health fellowship programs, creating opportunities for innovative healthcare solutions.
3. Grant-making Programs - Vodafone New Zealand Foundation's grant-making programs are providing funding for disruptive innovation in various industries.
Industry Implications
1. Telecommunications - Vodafone New Zealand Foundation's creative campaigns demonstrate potential opportunities to expand into industries beyond their core telecommunications service.
2. Healthcare - Vodafone New Zealand Foundation's youth health fellowship programs create opportunities for disruptive innovation within the healthcare industry.
3. Non-profits - Vodafone New Zealand Foundation's grant-making programs provide funding opportunities for disruptive innovation within the non-profit industry.
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