Theo's Virtual Chocolate Tasting Classes Explore Chocolate
Laura McQuarrie — October 8, 2021 — Lifestyle
References: theochocolate & businesswire
Organic and fair trade chocolate maker Theo Chocolate is preparing for the arrival of the holiday season with Virtual Chocolate Tasting Classes that explore classic chocolate bar flavors. A virtual tasting experience is a fun way to connect with friends and family, no matter where they are in the world, and the experience includes a box with seven different chocolate flavors and a live class with a Theo chocolate expert from the Chocolate Factory in Seattle. Over the course of an hour, virtual class participants will be guided through an interactive experience that promises to change the way they eat chocolate.
The brand's holiday chocolate flavors dive deep into tradition and provide the taste of comforting classics people of all ages crave, like milk and cookies.
The brand's holiday chocolate flavors dive deep into tradition and provide the taste of comforting classics people of all ages crave, like milk and cookies.
Trend Themes
1. Virtual Tasting Experiences - More companies can explore virtual tasting experiences as a way to connect with customers and offer their products/services remotely.
2. Direct-to-consumer Chocolate - Theo Chocolate's virtual tasting classes highlight the potential for other chocolate makers to offer direct-to-consumer experiences that showcase their product lines and create brand loyalty.
3. Hybrid Online and In-person Events - Businesses can explore the potential of hybrid online and in-person events to expand their reach and create new revenue streams while still providing an interactive and engaging experience for customers.
Industry Implications
1. Hospitality - Hotels and resorts can explore virtual tasting experiences as a way to offer guests unique and memorable experiences that can be enjoyed from the comfort of their room, expanding their offerings beyond traditional amenities.
2. Food and Beverage - Restaurants and food brands can explore virtual tasting experiences as a way to showcase their products and engage with customers in a unique and interactive way, potentially expanding their customer base and increasing revenue.
3. Event Planning - Event planners can explore the potential of hybrid online and in-person events to expand their offerings and reach new clients, providing a personalized and engaging experience that can cater to a wider range of needs and preferences.
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