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Vibrant Streetwear Fashion

Clean the Sky - Positive Eco Trends & Breakthroughs

The So Fresh & So Clean Editorial for The Ones 2 Watch is Youthful

— September 17, 2014 — Pop Culture
Eydis Evensen, Eveline Rozing, Karol Santos and Adri Barbarewicz don vibrant streetwear fashions in photographer Anya Holdstock's 'So Fresh & So Clean' image series. The editorial is captured for web publication, The Ones 2 Watch and highlights a range of effortlessly cool and youthful looks.

Styling for the image series is courtesy of Madeleine Østlie who works alongside hair stylist Dave Noble and makeup artist Nicola Moores. 'So Fresh & So Clean' boasts a range of colorful staples from labels that include Billionaire Boys Club, Cheap Monday and Markus Lupfer among other names.

The editorial's vibrant streetwear fashions range from oversized sweaters and printed statement tees to structured denim jackets that pay homage to retro era styles.
Trend Themes
1. Vibrant Streetwear Fashion - Opportunity for retailers to tap into the growing demand for vibrant streetwear fashion.
2. Youthful Looks - Opportunity for beauty brands to create products and marketing campaigns targeting young consumers.
3. Effortlessly Cool Style - Opportunity for fashion brands to design and market clothing that embodies the concept of effortless cool.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity for fashion retailers to incorporate vibrant streetwear fashion into their product offerings.
2. Beauty - Disruptive innovation opportunity for beauty brands to develop products and campaigns that cater to the needs and preferences of young consumers.
3. Fashion Design - Disruptive innovation opportunity for fashion designers to create new clothing styles and aesthetics that capture the essence of effortless cool.
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