The Knosh Line by Perfectly Posh Introduces Self-Care Treats
Laura McQuarrie — August 16, 2019 — Lifestyle
References: perfectlyposh & prnewswire
The Knosh is the name of a new line of vanity supplements from Perfectly Posh that's all about supplying men and women with pampering experiences to make investing in self-care a true treat. In the supplement line, consumers will find products like the melatonin-infused Very Sleepy Gumdrops, stress-busting Happy Dance Mood Enhancing Hard Candy and the So Perky Energy Drink Mix, which is flavored with mint julep and provides a boost from natural caffeine.
As well as helping to promote higher quality sleep, the Very Sleepy Gumdrops are useful for supporting a healthy-looking complexion. Similarly, the So Perky Focused Energy and Skin Rejuvenating Elixir also boasts beautifying benefits. Both of these products can be enjoyed with the Very Sleepy and So Perky Skin Sticks that nourish with shea butter.
As well as helping to promote higher quality sleep, the Very Sleepy Gumdrops are useful for supporting a healthy-looking complexion. Similarly, the So Perky Focused Energy and Skin Rejuvenating Elixir also boasts beautifying benefits. Both of these products can be enjoyed with the Very Sleepy and So Perky Skin Sticks that nourish with shea butter.
Trend Themes
1. Vanity Supplements - Opportunity to disrupt the beauty and wellness industry by creating luxury self-care products in the form of supplements.
2. Melatonin-infused Products - Disruptive innovation potential in the sleep aids market by offering melatonin-infused products for relaxation and improved sleep quality.
3. Mood-enhancing Treats - Opportunity to innovate in the confectionery industry by developing mood-enhancing candies that provide stress relief and mood elevation.
Industry Implications
1. Beauty and Wellness - Pampering vanity supplements offer a disruptive innovation opportunity to enhance the self-care experience and improve overall well-being.
2. Sleep Aids - Melatonin-infused products like the Very Sleepy Gumdrops have disruptive innovation potential in the market for sleep aids, promoting relaxation and improved sleep quality.
3. Confectionery - Developing mood-enhancing candies like the Happy Dance Mood Enhancing Hard Candy provides a disruptive innovation opportunity in the confectionery industry by catering to the growing demand for stress relief and mood elevation.
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