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Sultry Travel Editorials

Clean the Sky - Positive Eco Trends & Breakthroughs

The Valerie Phillips Vice Travel Photoshoot is Hot and Happening

— February 4, 2012 — Fashion
There are few things as exciting as traveling to a foreign country as a young man or woman, and the latest Valerie Phillips Vice editorial captures model Rachel Ballinger doing just that.

The Valerie Phillips Vice editorial is one-part photoshoot, one-part travelogue, and features New-York born, London-based fashion photographer Valerie Phillips taking her friend Rachel Ballinger to a series of important places connected to her life in London. "I wanted to show her the good stuff in London," Phillips said in the preface to the editorial. "An alternative to Oxford Street, the Tower and Big Ben."

The Valerie Phillips Vice editorial showcases a series of disparate and urban locales, like a local "Cheers"-esque diner, a friend's art studio, and the rooftop of her home.

My favorite shot in the Valerie Phillips Vice editorial features Rachel Ballinger standing beside the Art Deco Factory Building, clad in a stylish red cat suit by Verity Pemberton and a bikini top from American Apparel. Ballinger exudes the casual yet confident hipster cool that marketing companies pay photographers and art directors top dollar to recreate for their marketing. The shot perfectly captures the energy, spirit, and essence of bohemian life in both New York and the UK.
Trend Themes
1. Travel Editorials - Opportunity to create immersive and visually stunning editorial experiences that blend fashion and travel.
2. Alternative Travel Guides - Opportunity to create unique and personalized travel guides that highlight unconventional and offbeat travel locations.
3. Bohemian Hipster Fashion - Opportunity to capitalize on the resurgence of bohemian fashion and promote high-end clothing designed for a modern, urban audience.
Industry Implications
1. Fashion - Opportunity to develop clothing lines and campaigns that blend fashion and travel to create unique branded experiences.
2. Tourism - Opportunity to curate personalized travel experiences that cater to the experiential and offbeat desires of modern travelers.
3. Advertising & Marketing - Opportunity to create visually engaging campaigns that mix travel and fashion, tapping into the desires and aspirations of modern consumers.
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