Melatta's V-Gurt Has a Base of Brown Rice, Oats and Quinoa
Laura McQuarrie — May 25, 2021 — Lifestyle
References: melatta & foodbusinessnews.net
Melatta's V-Gurt is a dairy-free Greek-style yogurt that's free from added sugar and a rich source of prebiotics and probiotics. The yogurt alternative is made with a base of brown rice, oats and quinoa that can be found in a range of flavored varieties like Passion Fruit & Turmeric, Vanilla, Mango and Strawberry. The brand also offers a plain unsweetened variety that could be incorporated into a variety of dressings and dips.
Rich in dietary fiber and free from cholesterol, the yogurt alternatives boast just one gram less of protein than their traditional dairy counterparts.
The plant-powered yogurt alternatives are appealing to those who want to avoid certain ingredients, especially common allergens in nuts, soy and lactose. The demand for vegan yogurt only continues to grow, fueled by the popularity of alternative milk products with health benefits and lower environmental impacts.
Rich in dietary fiber and free from cholesterol, the yogurt alternatives boast just one gram less of protein than their traditional dairy counterparts.
The plant-powered yogurt alternatives are appealing to those who want to avoid certain ingredients, especially common allergens in nuts, soy and lactose. The demand for vegan yogurt only continues to grow, fueled by the popularity of alternative milk products with health benefits and lower environmental impacts.
Trend Themes
1. Dairy-free Yogurt Alternatives - This trend offers opportunities for plant-based companies to create innovative products that appeal to health- and environmentally-conscious consumers.
2. Prebiotic and Probiotic Foods - There is a growing demand for foods that support gut health, creating opportunities for companies to develop new products that contain prebiotics and probiotics.
3. Allergen-free Products - This trend presents an opportunity for companies to develop new products that meet the needs of consumers who are unable to consume dairy, soy, nuts, or other common allergens.
Industry Implications
1. Plant-based Foods - Companies that produce plant-based foods can capitalize on the growing demand for dairy-free alternatives to traditional yogurt.
2. Functional Foods - As consumers increasingly look for foods that provide health benefits beyond basic nutrition, companies that produce functional foods can develop products that support gut health with prebiotics and probiotics.
3. Allergen-free Foods - Food companies can develop new products that cater to consumers with allergies, including those who are lactose intolerant or allergic to nuts or soy, by offering alternatives like Melatta's V-Gurt.
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