These Unique Bottle Openers Share Your Drinking Status with Friends
Riley von Niessen — May 19, 2016 — Lifestyle
References: bottleopenerx & theverge
'BOx' is a brand of unique bottle openers that allows you to share your drinks with your friends, not literally though. The smart bottle openers give consumers an easy way to let their friends know where the party is, sending alerts to a chosen group and allowing them to chat through the app.
These unique bottle openers also have a 'BOx leaderboard' to keep track of all the beers you crack open, even offering rewards once you've used the product for a certain number of times. While this is useful for playfully competitive friends and proud beer consumers, the tracker can alternatively aid in monitoring of your drinking if you have goals of cutting it back. With beer drinking being a social activity, BOx seeks to enhance the culture of communication among friends.
These unique bottle openers also have a 'BOx leaderboard' to keep track of all the beers you crack open, even offering rewards once you've used the product for a certain number of times. While this is useful for playfully competitive friends and proud beer consumers, the tracker can alternatively aid in monitoring of your drinking if you have goals of cutting it back. With beer drinking being a social activity, BOx seeks to enhance the culture of communication among friends.
Trend Themes
1. Smart Bottle Openers - Disruptive innovation opportunity: Developing smart bottle openers that integrate with social media platforms, allowing users to share their drinking activity with friends.
2. Box Leaderboard - Disruptive innovation opportunity: Creating leaderboard features in bottle openers to track and gamify drinking habits, promoting engagement and competition among users.
3. Communication-enhancing Apps - Disruptive innovation opportunity: Designing apps that facilitate communication and chat among friends through connected bottle openers, enhancing social experiences while drinking.
Industry Implications
1. Beverage - Disruptive innovation opportunity: Collaborating with BOx or developing similar smart bottle openers to enhance marketing efforts and create interactive experiences for consumers.
2. Social Media - Disruptive innovation opportunity: Integrating smart bottle openers with social media platforms, allowing for seamless sharing of drinking activity and creating new digital engagement opportunities.
3. Wellness - Disruptive innovation opportunity: Utilizing smart bottle openers and their tracking capabilities to aid individuals in monitoring and managing their alcohol consumption for wellness purposes.
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