Google’s Online Umami Land Shares the Joy of Japanese Cuisine
Laura McQuarrie — January 15, 2021 — Lifestyle
References: umamiland.withgoogle & designtaxi
Umami Land by Google is an online theme park dedicated to Japanese cuisine and it's a fantastical way to learn more about food and become immersed in imaginative scenes. The experience kicks off on Main Rice Street, where Umami Land visitors will have the opportunity to travel to Long Valley and the Sweet Kingdom. On the virtual adventure, people will get to discover new dishes and have the chance to search Google for additional information and local meals served nearby.
Umami Land offers a safe way for travel lovers and foodies to dive into the joy of Japanese cuisine and totally immerse themselves in a fun and imaginative virtual world. On their way out, visitors will also find animated stickers and wallpapers in the virtual gift shop.
Image Credit: Google
Umami Land offers a safe way for travel lovers and foodies to dive into the joy of Japanese cuisine and totally immerse themselves in a fun and imaginative virtual world. On their way out, visitors will also find animated stickers and wallpapers in the virtual gift shop.
Image Credit: Google
Trend Themes
1. Virtual Theme Parks - The concept of virtual theme parks can be explored by various industries as a new way to engage with their audience.
2. Immersive Culinary Experiences - Restaurants and food-based platforms can create immersive experiences that mimic the in-person dining experience to give users a more engaging interaction.
3. Interactive Virtual Tours - Travel and tourism industries can introduce interactive virtual tours to allow users to explore and learn about various destinations around the world from the comfort of their homes.
Industry Implications
1. Theme Parks - Theme parks can transition to creating virtual experiences that users can enjoy from anywhere, driving more engagement and accessibility.
2. Restaurants - Restaurants can use immersive technology to give diners a more interactive and engaging experience that extends beyond the physical location.
3. Tourism - The tourism industry can create immersive virtual tours that showcase the beauty and uniqueness of various destinations, increasing accessibility to people who may not have been able to travel to those destinations otherwise.
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