The Twitter by the Numbers Infographic Boasts Big Numbers
Courtney Scharf — August 10, 2012 — Pop Culture
References: kissmetrics & visual.ly
This Twitter by the numbers infographic details the stats behind this increasingly popular social media platform.
Using the brand's signature blue and white color scheme, the graph breaks down the number of users, frequency of activity and amount of tweets sent out per day. Proving that this social media is a force to be reckoned with, the chart boasts some mind-blowing numbers that highlight the value of this site. One of the most staggering statistics featured on the chart is that the employment at Twitter increased by 5000% between 2008 and 2011, showing just how much success the company encountered in a short period of time.
Encouraging in terms of the growth of social media and solidifying the power of Twitter, this infographic is enlightening and surprising.
Using the brand's signature blue and white color scheme, the graph breaks down the number of users, frequency of activity and amount of tweets sent out per day. Proving that this social media is a force to be reckoned with, the chart boasts some mind-blowing numbers that highlight the value of this site. One of the most staggering statistics featured on the chart is that the employment at Twitter increased by 5000% between 2008 and 2011, showing just how much success the company encountered in a short period of time.
Encouraging in terms of the growth of social media and solidifying the power of Twitter, this infographic is enlightening and surprising.
Trend Themes
1. Increased Social Media Usage - The staggering number of Twitter users and frequency of activity highlights the growth of social media platforms, providing opportunities for businesses to focus on social media advertising and engagement.
2. Employment Growth in Social Media Industry - The 5000% increase in employment at Twitter between 2008 and 2011 represents a disruptive opportunity for businesses to invest in social media innovation and job creation.
3. Big Data Analysis in Social Media Marketing - The amount of tweets sent out per day on Twitter presents a growing opportunity for businesses to collect and analyze big data to improve their social media marketing strategies.
Industry Implications
1. Social Media - The huge numbers of Twitter users and tweets sent daily signifies the continued growth and evolution of the social media industry, creating opportunities for businesses to adapt and innovate in this space.
2. Marketing - The prevalence of social media platforms and increased usage presents an opportunity for businesses to focus their marketing efforts on social media advertising and engagement.
3. Big Data - The vast amount of data generated by social media activity offers opportunities for businesses to invest in big data analysis to gain insights for their marketing strategies and decision-making processes.
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