Lucky Squid Studios' 'Fruitimals' are Fun Plush Food Animals
Joel Nagy — September 16, 2015 — Life-Stages
References: kickstarter
This novelty line of toy food animals from Lucky Squid Studios imagines quirky combinations like a cherry octopus, a pork loin shark and an ice cream sundae rabbit. You may not have ever wondered what these combinations looked like before, but once you see these amazingly cute toys that combine food and animals, you will realize that they need to be a part of your life.
As part of a Kickstarter campaign, hundreds of people pledged money to help bring these quirky 'Fruitimals' to the masses. Similarly, many artists and designers have had successful crowdfunded campaigns have been funded in this way. Following their crowdfundign campaigns, many of these artists have been very successful selling their designs at conventions, online, in stores and pop-up shops. A new pop-up shop in Brooklyn, New York called 'Planet Cute' actually carries products from some of these artists, as Brooklyn is a center of unique shopping finds.
As part of a Kickstarter campaign, hundreds of people pledged money to help bring these quirky 'Fruitimals' to the masses. Similarly, many artists and designers have had successful crowdfunded campaigns have been funded in this way. Following their crowdfundign campaigns, many of these artists have been very successful selling their designs at conventions, online, in stores and pop-up shops. A new pop-up shop in Brooklyn, New York called 'Planet Cute' actually carries products from some of these artists, as Brooklyn is a center of unique shopping finds.
Trend Themes
1. Novelty Toy Food Animals - Opportunity to create unique and imaginative combinations of food and animals in the toy industry.
2. Crowdfunding for Artistic Designs - Opportunity for artists and designers to raise funds and bring their creative ideas to market.
3. Pop-up Shops for Unique Shopping Finds - Opportunity to showcase and sell niche products from emerging artists in temporary retail spaces.
Industry Implications
1. Toy Manufacturing - Disruptive innovation opportunities in creating and producing novelty toy food animals.
2. Art and Design - Disruptive innovation opportunities in utilizing crowdfunding to fund and market artistic designs.
3. Retail - Disruptive innovation opportunities in curating and selling unique products from emerging artists in pop-up shops.
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