TopShelf Helps Consumers Place Beer, Wine and Spirit Orders for Delivery
Laura McQuarrie — April 11, 2015 — Tech
References: itunes.apple & thespiritsbusiness
TopShelf is an app that makes it easy to have alcohol delivered to your doorstep. The app uses zip codes to locate the nearest liquor store and scan its inventory, so that a consumer can pick out and pay for a selection of items.
The app requires a minimum purchase of $20, and for $5 a store employee will deliver the order within an hour. As TopShelf's creator Ryan Browne says,
"Let’s say you have some friends over, you have a bottle of wine, you run out of wine, everyone is still thirsty. You don’t want to risk a potentially US$17,000 DWI or even worse hurt yourself or someone else whenever you can just have it delivered right to your door." The premise of TopShelf is also appealing for weddings, events and parties.
The app requires a minimum purchase of $20, and for $5 a store employee will deliver the order within an hour. As TopShelf's creator Ryan Browne says,
"Let’s say you have some friends over, you have a bottle of wine, you run out of wine, everyone is still thirsty. You don’t want to risk a potentially US$17,000 DWI or even worse hurt yourself or someone else whenever you can just have it delivered right to your door." The premise of TopShelf is also appealing for weddings, events and parties.
Trend Themes
1. On-demand Alcohol Delivery - The trend of on-demand alcohol delivery apps like TopShelf enables consumers to conveniently order and receive alcohol at their doorstep, offering a disruptive innovation opportunity in the alcohol retail industry.
2. Inventory Scanning Technology - The use of inventory scanning technology in apps such as TopShelf allows consumers to easily browse and select items from the nearest liquor stores, presenting a disruptive innovation opportunity in the retail technology sector.
3. Convenience and Safety - The emphasis on convenience and safety in alcohol-ordering apps like TopShelf provides a disruptive innovation opportunity for companies to enhance the customer experience and ensure responsible drinking practices.
Industry Implications
1. Alcohol Delivery Services - The alcohol delivery services industry can capitalize on the growing trend of apps like TopShelf to expand their reach and improve customer satisfaction through fast and convenient delivery options.
2. Mobile App Development - The mobile app development industry has the potential to benefit from the increasing demand for alcohol-ordering apps by creating innovative and user-friendly platforms like TopShelf.
3. Retail Technology - The retail technology industry can seize the opportunity to develop and integrate inventory scanning technology, similar to that used by TopShelf, to enhance the shopping experience and streamline operations for liquor stores.
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