Topo Chico Twist of Tangerine Has a Hint of Citrus
Michael Hemsworth — February 9, 2021 — Marketing
References: topochicousa.net & foodbev
The Topo Chico Twist of Tangerine has been announced for the US market from Coca-Cola as a new refreshment option for consumers who are in search of a refreshing product with a free-from recipe. The drink is made with a base of sparkling mineral water soured from Cerro del Topo Chico in Northern Mexico and is finished with a natural twist of citrus flavor. The drink is free from calories as well as sweeteners and is likely to be right at home within the existing flavor options that include Twist of Lime and Twist of Grapefruit.
The Topo Chico Twist of Tangerine is available now to purchase in single glass bottles, four-packs and even cases of 24 at Sprouts Farmers Market with a Whole Foods launch expected in the spring.
The Topo Chico Twist of Tangerine is available now to purchase in single glass bottles, four-packs and even cases of 24 at Sprouts Farmers Market with a Whole Foods launch expected in the spring.
Trend Themes
1. Sweetener-free Sparkling Water - Opportunity for companies to launch innovative and health-conscious sparkling water products without any artificial sweeteners.
2. Natural Flavorings - Innovation opportunity for companies to experiment with natural and unconventional flavorings for sparkling water and other beverages.
3. Environmental Sustainability - Trend towards environmentally sustainable packaging and production processes for companies in the beverage industry.
Industry Implications
1. Beverage Industry - Opportunity for beverage companies to introduce new products that cater to the growing demand for healthy and natural options.
2. Grocery Industry - Opportunity for grocery stores to cater to eco-conscious consumers by stocking environmentally sustainable beverages with natural flavorings.
3. Natural Flavorings Industry - Opportunity for companies specializing in natural flavorings to partner with beverage companies to create unique and health-conscious products.
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