Tonic Blooms is a Toronto Flower Delivery Business in Beta
Rebecca Byers — June 12, 2015 — Lifestyle
References: instagram & tonicblooms
Tonic Blooms is a new venture delivering fresh flowers in Toronto's downtown core within two hours. Currently in Beta, Tonic Blooms is a simple text-activated service hoping to reinvent the "broken" flower delivery system of yesterday.
Delivered within two hours, the service keeps costs down by cutting out the middle man and avoiding a brick and mortar location. Delivered by bike, the service is currently offered between the hours of 9:30am and 4:00pm between the boundaries of Ossington, King, Yonge and Bloor.
Tonic Blooms is available through text, simply requiring the sender to provide a recipient address and phone number so the delivery can reach the intended individual. Eventually, Tonic Blooms plans to expand its delivery zone and enable web-based ordering.
Delivered within two hours, the service keeps costs down by cutting out the middle man and avoiding a brick and mortar location. Delivered by bike, the service is currently offered between the hours of 9:30am and 4:00pm between the boundaries of Ossington, King, Yonge and Bloor.
Tonic Blooms is available through text, simply requiring the sender to provide a recipient address and phone number so the delivery can reach the intended individual. Eventually, Tonic Blooms plans to expand its delivery zone and enable web-based ordering.
Trend Themes
1. Quick Delivery Services - Tonic Blooms' two-hour flower delivery service in Toronto disrupts traditional delivery methods with its fast and efficient model.
2. Text-activated Services - Tonic Blooms' text-based ordering system revolutionizes the flower delivery industry by providing a simple and convenient way to order bouquets.
3. Direct-to-consumer Models - Tonic Blooms' direct-to-consumer approach eliminates the need for a physical store, reducing costs and offering competitive pricing.
Industry Implications
1. Flower Delivery - The innovative business model of Tonic Blooms presents opportunities for other flower delivery companies to enhance their delivery services and streamline their operations.
2. On-demand Services - The success of Tonic Blooms' text-activated, quick delivery service demonstrates the potential for disruption in various on-demand service industries, such as food delivery or package delivery.
3. E-commerce - Tonic Blooms' plan to expand its web-based ordering system opens up new possibilities for e-commerce platforms to tap into the flower delivery market and provide similar convenient services.
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