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Vibrant Subway Etiquette Posters

Clean the Sky - Positive Eco Trends & Breakthroughs

Tokyo Metro Creates Colorful Posters to Teach People Manners

— December 22, 2013 — Marketing
The traditional Japanese culture and tradition comes with many different rules and mannerisms on how to conduct yourself in a public space, Tokyo Metro has recently created a series of extremely colorful and informative posters to help tourists avoid getting stared at for being unintentionally rude and also serves as a reminder for the local Japanese people.

The posters remind passengers of the subway to be courteous to one another in this latest 2013 series of etiquette posters. The manner posters include reminding passengers not to fall asleep in a way as to inconvenience others sitting beside you. A second poster reminds you to lower the volume. Another reminds you to give your seat away to people in need, like expectant mothers. While a blue poster tells you to refrain from bringing oversized baggages on the train.


Trend Themes
1. Subway Etiquette Awareness - Opportunity to create similar awareness campaigns in other cities to promote better behavior and higher standards of politeness on public transportation.
2. Colorful Educational Posters - Opportunity for companies to create fun and engaging educational posters to promote important values or messages.
3. Cultural Sensitivity Education - Opportunity for cultural institutions to create educational materials that improve cultural sensitivity and understanding among diverse groups of people.
Industry Implications
1. Public Transportation - Opportunity to create better user experiences by implementing educational campaigns that promote better behavior and respect on public transportation.
2. Advertising and Marketing - Opportunity to create educational campaigns for clients that are both effective in getting their message across and entertaining for the viewers.
3. Tourism - Opportunity to create educational materials that promote understanding and respect of cultural differences among tourists who visit foreign countries.
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