Ideas
Explore the world's #1 largest database of ideas and innovations, with 474,209 inspiring examples.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,930 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,274 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 308,930 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,220 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 474,209 cutting edge ideas.

Plant-Based Katsu-Style Fillets

Tofoo Katsu Has a Crispy Katsu-Style Breadcrumb Exterior

— September 24, 2024 — Lifestyle
Tofoo Katsu has been announced by UK-based The Tofoo Co as a new product that offers a plant-based take on traditional katsu chicken or pork dishes. The product features two fillets of tofu covered in a katsu-style breadcrumb to give them the taste and texture of tonkatsu dishes without the associated meat. The product is high in protein and is convenient enough to be used in a variety of dishes, which also makes it great for midweek meal preparation.

Tofoo Katsu is arriving at select Sainsbury's locations this month and comes as part of the brand's continued commitment to offering new products with a tofu base that works well for consumers seeking out more plant-based fare.

Image Credit: The Tofoo Co
Trend Themes
1. Plant-based Convenience Foods - Convenience foods like Tofoo Katsu cater to consumers seeking quick meal solutions without sacrificing dietary preferences for plant-based options.
2. Meat Alternatives - The introduction of plant-based katsu-style fillets highlights the innovation in meat alternatives that replicate favorite meat dishes' taste and texture.
3. High-protein Plant Foods - Developing plant-based foods that are high in protein, such as tofu fillets, appeals to health-conscious consumers looking for nutritious yet meat-free alternatives.
Industry Implications
1. Food Manufacturing - Food manufacturing companies are expanding their product lines to include plant-based alternatives that mimic traditional meat dishes.
2. Retail Grocery - Retail grocery stores are increasingly stocking plant-based products, reflecting a growing consumer demand for meat-free options.
3. Health and Wellness - The health and wellness industry is seeing a rise in high-protein, plant-based products that cater to consumers seeking healthier dietary options.
5
Score
Popularity
Activity
Freshness