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Restaurant-Quality Masalas

Clean the Sky - Positive Eco Trends & Breakthroughs

This Tikka Masala Recipe Replicates an Indian Restaurant Staple

— November 21, 2014 — Lifestyle
Rather than hitting up an Indian restaurant, this authentic tikka masala recipe from Bon Appétit magazine is something that you can make at home. Thick and creamy tomato sauce, warming spices and soft bread are parts of what make this meal so comforting, but you don't have to be a pro to whip up an at-home version of this popular Indian takeout staple.

To make this recipe as true to restaurant quality as possible, it's worth hunting down exotic ingredients like ghee (a clarified butter, which you can also make on your own), pappadam and chutney. To prepare a proper chicken tikka masala feast, the main components are sautéed spinach, onion naan bread and a cilantro yogurt sauce. One of the best things about prepping this dish in your own kitchen is that you can always cut back on the spices if you're wary of the heat.
Trend Themes
1. Homemade Indian Cuisine - Disruptive innovation opportunity: Create a line of easy-to-use spice blends and recipe kits for homemade Indian cuisine.
2. Convenience Cooking - Disruptive innovation opportunity: Develop ready-to-eat frozen meals inspired by restaurant-quality Indian masalas.
3. Ethnic Ingredient Accessibility - Disruptive innovation opportunity: Establish an online marketplace for hard-to-find ethnic ingredients, like ghee and pappadam, for home cooks.
Industry Implications
1. Food Delivery - Disruptive innovation opportunity: Partner with Indian restaurants to offer their signature masalas for delivery and takeout.
2. Spice and Seasoning - Disruptive innovation opportunity: Create a line of gourmet spice blends specifically designed for Indian cuisine.
3. Online Grocery - Disruptive innovation opportunity: Launch an online grocery platform that specializes in offering a wide range of ethnic ingredients for home cooking.
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