Tictail Offers Real Customer Service to Online Shoppers
Meghan Young — October 30, 2015 — Tech
References: tictail & fastcompany
There are many reasons why some people haven't fully embraced online shopping, customer service being one of them, and yet that might not be an issue for much longer with Tictail. The online shop-making platform has introduced in-app messaging dubbed Tictail Talk in an effort to bridge the digital gap between owner and customer.
Considered the "Tumblr for online shopping," Tictail brings ease and convenience to starting up one's own online shop. With the addition of Tictail Talk, the experience has never been more enjoyable. Fast Company writes, "That access goes two ways: The owner can see a customer digitally browsing the shop and easily chat with them, even offering discounts and special offers on the spot to entice purchases. That messaging functionality can expand to send greetings and discounts to groups of customers—in other words, an in-app newsletter that won’t clog email inboxes."
Considered the "Tumblr for online shopping," Tictail brings ease and convenience to starting up one's own online shop. With the addition of Tictail Talk, the experience has never been more enjoyable. Fast Company writes, "That access goes two ways: The owner can see a customer digitally browsing the shop and easily chat with them, even offering discounts and special offers on the spot to entice purchases. That messaging functionality can expand to send greetings and discounts to groups of customers—in other words, an in-app newsletter that won’t clog email inboxes."
Trend Themes
1. In-app Messaging - The integration of in-app messaging in online shopping platforms like Tictail presents an opportunity for enhanced customer service and personalized shopping experiences.
2. Digital Customer Engagement - The introduction of Tictail Talk enables direct and real-time communication between online shop owners and customers, offering a new level of engagement and personalized interactions.
3. Streamlined Online Shopping - With Tictail Talk, online shopping platforms can provide a seamless and user-friendly shopping experience, eliminating barriers and increasing customer satisfaction.
Industry Implications
1. E-commerce Platforms - E-commerce platforms could incorporate in-app messaging features like Tictail Talk to improve customer service and drive sales.
2. Customer Service Software - Customer service software providers can capitalize on the demand for in-app messaging solutions in the online shopping industry, offering enhanced communication tools for businesses.
3. Mobile App Development - Opportunities exist for mobile app developers to create innovative in-app messaging solutions, catering to the growing needs of the online shopping market.
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