This Thank You Card Keeps it Simplistic
Vasiliki Marapas — August 8, 2014 — Pop Culture
References: terrapinstationers & refinery29
This thank you card by Terrapin Stationers & Engraving Co. keeps it short and sweet.
The card simply reads 'K. Thanks. Bye.' Because at the end of the day, what else really needs to be said? According to Urban Dictionary, the phrase "kthanksbye" is "Used by savvy Internet users who wish to create a sense of conclusion with a short and to the point phrase." If you, too, wish to thank someone in a direct and to the point manner, then this brief thank you card will do the trick.
Of course, the terse punctuation and use of the word "bye" may make the card a little brusque, rather than overflowing with gratitude. It's probably best reserved for best friends, or co-workers whom you wish to thank passively-aggressively.
The card simply reads 'K. Thanks. Bye.' Because at the end of the day, what else really needs to be said? According to Urban Dictionary, the phrase "kthanksbye" is "Used by savvy Internet users who wish to create a sense of conclusion with a short and to the point phrase." If you, too, wish to thank someone in a direct and to the point manner, then this brief thank you card will do the trick.
Of course, the terse punctuation and use of the word "bye" may make the card a little brusque, rather than overflowing with gratitude. It's probably best reserved for best friends, or co-workers whom you wish to thank passively-aggressively.
Trend Themes
1. Succinct Communication - The trend of succinct communication via simple, condensed messages presents an opportunity for disruptive innovation in messaging software, chatbots, and email services.
2. Minimalist Design - The trend of minimalist design in stationary products can be applied to other industries like packaging, fashion, and interior design, presenting an opportunity for companies to re-imagine their minimalist branding and marketing strategies.
3. Passive-aggressive Expression - The trend of passive-aggressive expression in cards and social media presents an opportunity for disruptive innovation in humor-based messaging, AI-generated captions, and creative writing tools.
Industry Implications
1. Stationery - The stationery industry can expand its minimalist and frank design-oriented products to other forms of communication such as packaging, product labels and even books.
2. Messaging Software - The messaging software industry has a chance to innovate in developing concise language and short-form communication tools for easy and efficient messaging.
3. Greeting Card - The greeting card industry can create a range of expressive cards using minimalist design and incorporating passive-aggressive humor to attract younger buyers.
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