The Terminix Commercial Sheds Light on Horrific Termite Damage
Chalaine Mantha — March 23, 2011 — Marketing
References: vimeo & adsoftheworld
The Terminix commercial, titled Flying Monsters, sheds light on a serious problem. Termites can be a pain in the butt, but it's difficult to understand how much damage they can do until they are compared to an enormous flying monster that can trash your house in an instant!
The Terminix commercial warns people to get rid of and check for termites before it's too late! Terminix is the largest pest-control company based in the U.S. The creators of the commercial are the advertising agency Publicis, and they did an amazing job -- the graphics and the monsters look absolutely terrifying! The flying beasts are like termites on steroids. Not only is the Terminix commercial graphically awesome, but it is also very informative.
The Terminix commercial warns people to get rid of and check for termites before it's too late! Terminix is the largest pest-control company based in the U.S. The creators of the commercial are the advertising agency Publicis, and they did an amazing job -- the graphics and the monsters look absolutely terrifying! The flying beasts are like termites on steroids. Not only is the Terminix commercial graphically awesome, but it is also very informative.
Trend Themes
1. Virtual Reality Advertising - This trend presents an opportunity for advertisers to create more immersive and visually stunning commercials.
2. Graphic Design Innovation - There is an opportunity for graphic designers to push the boundaries and create more visually impactful advertisements.
3. Awareness Marketing - The Terminator commercial shows the power of raising awareness about a problem and offering a solution.
Industry Implications
1. Pest Control - This industry can leverage the concept of terrifying monsters to emphasize the importance of their services.
2. Advertising - The advertising industry can explore more visually arresting and informative commercials to capture consumers' attention.
3. Graphic Design - Graphic designers can leverage the creativity and innovation showcased in the Terminator commercial to push the boundaries of their craft.
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