Talia Cohen has Designed a Contemporary Vodka Bottle
Leslie Chen — August 9, 2011 — Lifestyle
References: thedieline & notcot.org
While most alcoholic beverages tend to take a straight forward approach in design, this vodka bottle by Talia Cohen has many dimensions to it.
Talia Cohen creates a design that appears at first clean and very contemporary. Further investigation will reveal pictures of whales and a reference to the bible. Although some may not agree with relating this to alcohol, it cannot be denied that the design is quite original.
Perhaps drinking vodka from this design by Talia Cohen will inspire some deep conversations at your next party.
Implications - Modern consumers are seeking out the most contemporary designs. Products that feature a clean-cut aesthetic appeal to shoppers who want to stay on the cutting edge of trends. Companies could focus on this style when coming out with new designs in order to attract more attention to their brand.
Talia Cohen creates a design that appears at first clean and very contemporary. Further investigation will reveal pictures of whales and a reference to the bible. Although some may not agree with relating this to alcohol, it cannot be denied that the design is quite original.
Perhaps drinking vodka from this design by Talia Cohen will inspire some deep conversations at your next party.
Implications - Modern consumers are seeking out the most contemporary designs. Products that feature a clean-cut aesthetic appeal to shoppers who want to stay on the cutting edge of trends. Companies could focus on this style when coming out with new designs in order to attract more attention to their brand.
Trend Themes
1. Contemporary Alcohol Packaging - Creating multi-dimensional packaging design for alcohol beverages can differentiate a brand from competitors and attract modern consumer attention.
2. Incorporating Religion in Design - Incorporating religious references in the design of an unexpected product like an alcohol beverage can be a disruptive innovation that appeals to a specific target market.
3. Conversation Starter Products - Unique designs on packaging can create opportunities for deep conversations among consumers which could be a valuable brand association for alcohol producers.
Industry Implications
1. Alcohol Beverage Industry - Incorporating multifaceted designs and religious references in alcoholic beverage packaging can be a new trend for industry players to add excitement to this established market.
2. Package Design Industry - The increasing importance of packaging design as a consumer hook creates opportunities for package designers to innovate and meet the demands of the modern consumer.
3. Religious Product Industry - Innovative product designers could explore religious themes for unexpected products in order to appeal to a specific target market.
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