Swiss Miss' "Ugly" Sweater Keeps a Thermos of Hot Cocoa Warm
Laura McQuarrie — November 1, 2021 — Marketing
References: UglyChristmasSweater & prnewswire
This limited-edition Swiss Miss "Ugly" Sweater shares a festive way to celebrate the holiday season and a functional way to keep a thermos of Swiss Miss Hot Cocoa warm at the same time.
Year after year, sporting an ugly holiday sweater has become a tradition at holiday parties and group gatherings, and brands create their own styles to show off their sense of humor along with the comforting items they produce.
Available in sizes XS to 3X, the sweater can be ordered online from the brand for a limited time while supplies last. The Swiss Miss line includes plenty of festive hot cocoa products like Milk Chocolate and Marshmallow, and seasonal favorites like Peppermint and Pumpkin Spice to help with sipping in style.
Year after year, sporting an ugly holiday sweater has become a tradition at holiday parties and group gatherings, and brands create their own styles to show off their sense of humor along with the comforting items they produce.
Available in sizes XS to 3X, the sweater can be ordered online from the brand for a limited time while supplies last. The Swiss Miss line includes plenty of festive hot cocoa products like Milk Chocolate and Marshmallow, and seasonal favorites like Peppermint and Pumpkin Spice to help with sipping in style.
Trend Themes
1. Holiday Sweater Merchandise - Opportunity for beverage and food brands to create limited edition holiday sweaters that double as functional vessels for their products.
2. Themed Beverage Packaging - Opportunity for beverage companies to create holiday-themed packaging and products to tap into the holiday season market.
3. Eclectic Product Pairings - Opportunity to pair traditionally non-related products to create unique, eye-catching merchandise, such as a cocoa-holding sweater.
Industry Implications
1. Fashion Apparel Industry - The fashion apparel industry can create merchandise that caters to the seasonal market, such as themed clothing items.
2. Beverage Industry - The beverage industry can explore unique and innovative ways to present their products using merchandise, such as a portable vessel like the cocoa-holding sweater.
3. Retail Industry - The retail industry can tap into the holiday market by creating limited edition merchandise that doubles as festive clothing and functional products.
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